About the Author

/

Adzooma

‘s Posts

Make the most of Mother’s Day shopping trends with our expert checklist. Discover essential ad strategies for Flowers, Beauty, and Luxury Gifts to boost your...
image_prson

Written by

Adzooma

Discover how to unlock search intent beyond PPC. Learn how retargeting, programmatic keyword targeting, and a multi-channel strategy can help you engage high-intent users and...
image_prson

Written by

Adzooma

Discover how Adzooma’s new Performance Max Opportunities can optimise your campaigns. From missing assets to budget adjustments, explore seven powerful tools to save time, boost...
image_prson

Written by

Adzooma

Discover how to maximise sales this Valentine’s Day with Microsoft Advertising. From Shopping Campaigns and Multimedia Ads to Dynamic Search Ads and Audience targeting, learn...
image_prson

Written by

Adzooma

At Adzooma, we’re committed to giving advertisers the tools they need to make campaign management easier and more effective. With that in mind, we’ve made...

image_prson

Written by

Adzooma

Discover actionable insights from our recent webinar, featuring top strategies for Microsoft Advertising in 2025. Learn about Performance Max, Brand Spotlight, Copilot AI, and more...
image_prson

Written by

Adzooma

One of the hottest debates in digital marketing right now is TikTok as a search engine. Learn about the algorithm and how to get more...
image_prson

Written by

Adzooma

Learn five practical strategies to improve low display ad CTR and boost engagement. From refining audience targeting to optimizing ad design and testing creative variations,...
image_prson

Written by

Adzooma

Learn how Microsoft Advertising’s Multimedia Ads (MMAs) can help your brand stand out in search results by combining compelling visuals with concise messaging. Discover the...
image_prson

Written by

Adzooma

Learn how to optimise your Microsoft Advertising Shopping Feed for better visibility and conversions. This guide covers essential strategies such as crafting detailed product titles,...
image_prson

Written by

Adzooma

Learn the essentials of setting up and optimising a Microsoft Shopping Feed in this beginner-friendly guide. Discover how to manage product data, improve ad visibility,...
image_prson

Written by

Adzooma

Facing high CPMs in digital advertising? Discover how programmatic advertising can help you tackle challenges like audience fragmentation, low ad inventory, and poor targeting. Learn...
image_prson

Written by

Adzooma

Prepare your Microsoft Shopping Campaigns for Q4's seasonal surge with effective strategies. Discover best practices for audience segmentation, query funnelling, product categorisation, and profitability-based approaches...
image_prson

Written by

Adzooma

Maximise your marketing budget with Microsoft Performance Max as the year-end approaches. Discover five essential tips to efficiently spend your remaining budget across multiple channels,...
image_prson

Written by

Adzooma

Explore the key differences between Google Performance Max and Microsoft Performance Max campaigns. Understand audience reach, ad formats, reporting insights, cost structures, and attribution models...
image_prson

Written by

Adzooma

1 2 3 5