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    April 6, 2026

    How to Prioritise Microsoft Ads Alongside Google

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    2 MIN

    • Google Ads
    • Paid
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    March 24, 2026

    Easter Gift Categories: How to Create Higher-Performing Ads

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    8 MIN

    • Google Ads
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    March 16, 2026

    How to Review Google Ads Search Terms Without Breaking Performance

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    8 MIN

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Our 5 Most Popular Automation Rules & Why They’re So Popular

Guiding you through the five most popular automation rules that Adzooma users implement on a day to day basis....

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Written by

Tom Mortimer

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17 MIN

Microsoft Advertising Replacing Manual CPC with Enhanced CPC

By the end of April 2021, Manual CPC for “all existing search, shopping and Dynamic Search Ads” in Microsoft Advertising will be a thing of...

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Written by

Tom Mortimer

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3 MIN

CRO

10 Free CRO Tools To Use In 2021

Try these ten free CRO Tools to help you convert visitors to leads in 2020, featuring the likes of Hotjar and Google Analytics....

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Written by

Rob Wass

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11 MIN

Google To Phase Out Broad Match Modifier

Google is ringing the changes again and this one’s another biggie....

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Written by

Tom Mortimer

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5 MIN

5 Best Website Builders For Small Businesses

There are many different ways to build a business website and here are 5 of the easiest to get you off to a fast start....

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Written by

Phil Coleman

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10 MIN

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Tips for Running Remote Design Sprints & Workshops

In the last 12 months, we’ve designed and facilitated a number of remote Design Sprints. It’s transformed the way we work....

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Written by

Time + Space

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11 MIN

What Route Will Amazon Take Without Bezos At The Helm?

Jeff Bezos might be stepping down but how will Amazon thrive under Andy Jassy and what will this all mean for marketers and consumers?...

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Written by

Tom Mortimer

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10 MIN

How To Future-Proof Your Digital Marketing

A new year brings with it a fresh opportunity to review and update your digital marketing strategy, but how can you futureproof your plans?...

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Written by

Astute Media

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14 MIN

‘I Save At Least a Day a Week Using Adzooma’: The Story of a Business Owner

Here's how Joshua Ivars Medina of La Tienda Del Apicultor in Spain used Adzooma to make his life and work a whole lot easier....

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Written by

Tom Mortimer

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8 MIN

Why You Should Seriously Consider Social Media Training

In the UK, 51 million people will be using social media by 2025, are you leveraging that for your business? How can you leverage that...

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Written by

Astute Media

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8 MIN

Prioritise Your Workload With New Account Performance Score

Find a PPC performance score for every account in the Adzooma dashboard, making it easy for you to prioritise and focus on the accounts that...

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Written by

Danielle Strouther

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4 MIN

Improve Your Content Marketing in 2021

Here is some practical advice for those who know they should be looking at content marketing more seriously....

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Written by

Burning Need

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18 MIN

Australia on a map

Should Australian Marketers Be Worried About Google’s Threats?

There's a battle going on between the Australian government and Google. But who will come out on top and should marketers be concerned?...

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Written by

Luke Davis

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11 MIN

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What is Buyer Intent Data?

Here's everything you need to know about buyer intent data and how to leverage it for your business growth....

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Written by

LeadIntelligence LAB

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18 MIN

Internet cookies

How Will FLoC Affect Your PPC Strategy When Third-Party Cookies Die?

Federated Learning of Cohorts is Google's new technique to replace third-party cookies. But how will it change PPC strategies?...

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Written by

Luke Davis

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10 MIN

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