About the Author

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Jess Kirkbride

Digital PR Copywriter at Adzooma writing about all things digital marketing. I love innovative campaigns and wish it was acceptable to make up my own stats. Don't be surprised if you read a wild, off-topic or beauty-related analogy in one of my articles or see me totting around in only black clothes.

Jess Kirkbride

‘s Posts

Hot Topics of The Week in PPC: 13th December 2019

Christmas is around the corner but that doesn’t stop the world of PPC. Here are the hot topics for the week, featuring Google and Facebook....

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Written by

Jess Kirkbride

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7 MIN

Hot Topics of The Week in PPC: 6th December 2019

The hot topics in PPC this week include Google Search Console updates, Facebook fraud, and plenty more....

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Written by

Jess Kirkbride

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8 MIN

How Cultural Appropriation Makes Us Question Branding in Beauty & Fashion

Is there a difference between Kylie Jenner wearing cornrows and white women wearing braids? Let’s discuss cultural appropriation....

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Written by

Jess Kirkbride

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19 MIN

How To Choose The Best Social Media Management Tool For Your Business

Discover how to improve your social media presence and boost your ROI with the right social media management tool. Here are our steps to success....

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Written by

Jess Kirkbride

Hot Topics of The Week in PPC: 29th November 2019

The hot topics in PPC this week include Google Ads Smart Bidding data, a reporting bug, and Microsoft adding a shopping hub to Edge browsers....

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Written by

Jess Kirkbride

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6 MIN

70 of the Best SAAS Black Friday Deals of 2019

We’ve searched the web for 70 of the best Black Friday deals in SAAS featuring Botsify, SEMrush, and Awario....

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Written by

Jess Kirkbride

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29 MIN

Hot Topics of The Week in PPC: 22nd November 2019

The world of PPC has been busy this week with stories from the likes of Microsoft and Google. ...

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Written by

Jess Kirkbride

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8 MIN

Hot Topics of the Week in Digital Marketing: 15th October 2019

There’s a lot of controversy in this one… Let’s go!...

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Written by

Jess Kirkbride

8 Of The Most Ridiculous Media Quotes About Online Advertising

The mainstream media love a controversial quote. Here are 8 of the most outrageous lines about Google, Facebook, and online technology....

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Written by

Jess Kirkbride

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13 MIN

Adzooma Disrupts The Digital Landscape With New Microsoft Relationship

The online advertising platform Adzooma has joined the Microsoft Advertising Channel Partner Program in a bid to diversify their current offering and become a truly...

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Written by

Jess Kirkbride

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3 MIN

Hot Topics of the Week in Digital Marketing: 8th Nov 2019

It’s that time! Here are the hot topics soaring around every digital marketing office this week....

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Written by

Jess Kirkbride

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4 MIN

Optimise Campaign Performance From One Screen with Adzooma’s Dashboard

View your PPC performance and manage your campaigns under one roof thanks to Adzooma's dashboard. Here's everything you need to know....

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Written by

Jess Kirkbride

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5 MIN

Hot Topics of the Week in Digital Marketing: 1st Nov 2019

The most exciting Digital Marketing news, boiled down to what you actually need to know or will care about....

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Written by

Jess Kirkbride

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6 MIN

Google Ads Gets Rid Of Average Position

As of today, the average position metric will no longer be available on the Google Ads platform....

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Written by

Jess Kirkbride

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4 MIN

What is PPC Software & How Can It Help Your Small Business in 2020?

PPC software can transform your business in no time. Read on and discover how you can boost your campaign results....

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Written by

Jess Kirkbride

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10 MIN

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