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PPC Metrics: What Should You Be Tracking?

The PPC metrics you should be keeping an eye on and for what reason you should be keeping an eye on them....
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Written by

Tom Mortimer

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19 MIN

Get More Value From Your Advertising Spend

Make your money work harder for your business with advertising and marketing strategy that gets attention. Nail your digital advertising with these tips, whether your...
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Written by

Phable

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10 MIN

Adzooma Win Rising Star of the Year at Microsoft Partner Awards!

We are delighted to say that Adzooma won Rising Star of the Year at the Microsoft Advertising Partner Awards tonight for our innovative work supporting...
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Written by

Tom Mortimer

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5 MIN

Do You Know How Your Google Ads are Performing? Here’s How to Find Out

EXCLUSIVE’s Paid Ads Strategists explain their one-of-a-kind free Google Ads scorecard and share how to interpret the results and drive performance and eliminate wasted ad...
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Written by

Exclusive Concepts

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12 MIN

What Makes Online Marketing Work: Cambridge Uni x Adzooma

At Adzooma, we’re always looking to improve the product our platform to deliver even better results for our users....
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Written by

Adzooma

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18 MIN

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What Makes A Landing Page Convert: Cambridge Uni x Adzooma

Website quality has a major impact on landing page conversions, research from Cambridge University and Adzooma finds. Read about the study and how you can...
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Written by

Danielle Strouther

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20 MIN

How To Use Ad Scheduling For A Better ROI

Ad scheduling is an essential paid advertising tool to ensure that your adverts are always shown at the right time. Find out how to apply...
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Written by

Danielle Strouther

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9.5 MIN

How To Choose The Best Digital Marketing Channel: Cambridge Uni x Adzooma

We conducted research with the University of Cambridge to help SMB's create a successful digital marketing strategy. Here’s the data we found....
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Written by

Jess Kirkbride

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20 MIN

Why Content Strategy is Crucial To PPC Success: Cambridge Uni x Adzooma

In a collaborative study between Adzooma and Cambridge University, we looked at the importance of a solid content strategy on PPC results....
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Written by

Tom Mortimer

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17 MIN

How To Make More Impact With Purpose Led Marketing

Customers of today want to be enrolled into a brand’s bigger vision. They want to know your why, and how your purpose aligns with their...
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Written by

The Joyful

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13 MIN

Adzooma Unveils Brand New Dashboard

Adzooma’s dashboard has just got a new look with PPC performance and automation widgets that can prioritise your workload and set actions in seconds....
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Written by

Danielle Strouther

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5 MIN

Paid Marketing Automation Tools In 2021: A Comparison

Automation is the future of paid marketing and the key to success. Find the right tool with our ultimate comparison of all paid marketing Automation...
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Written by

Danielle Strouther

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22 MIN

4 Simple Ways To Save Money On Your PPC Campaigns

You see articles like this all the time don’t you? Well I want to tell you why this one’s different:...
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Written by

Tom Mortimer

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9.5 MIN

How PPC Benefits All Channels

You can only get the best out of paid media channels when you learn from the data. But how can you serve other channels with...
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Written by

Digital Discovery

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15 MIN

One-Stop Shop or Specialist Agency?

To find the right digital agency, you need to know what your business needs. Here’s how to choose between a one-stop or specialist agency....
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Written by

Vine Digital

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9.5 MIN

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