9 MIN
- Microsoft
- PPC
October 28, 2025

AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC
WRITTEN BY

Amy Gallagher
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- Microsoft
- PPC
October 30, 2025

Adapting to the Retail Peak in the AI Era: How Rising CPCs and AI is Reshaping PPC
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Jeremy Courty
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- Microsoft
- PPC
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How to Win the Holiday PPC Season in the Age of AI
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Craig Graham

The Latest

- Microsoft
- PPC
October 28, 2025

AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC

9 MIN
- Microsoft
- PPC
October 30, 2025

Adapting to the Retail Peak in the AI Era: How Rising CPCs and AI is Reshaping PPC

8 MIN
- Microsoft
- PPC
October 15, 2025

How to Win the Holiday PPC Season in the Age of AI

8 MIN

Tags:

SEO, tiktok, tiktokadvertising, tiktokseo

November 5, 2024

TikTok SEO: The Ultimate Guide to Boosting Your Profile Visibility

One of the hottest debates in digital marketing right now is TikTok as a search engine. Learn about the algorithm and how to get more...

Written by

Adzooma

October 17, 2024

How To Improve Low Display CTR and Drive Better Ad Results

Learn five practical strategies to improve low display ad CTR and boost engagement. From refining audience targeting to optimizing ad design and testing creative variations,...

Written by

Adzooma

Ads, Microsoft

October 17, 2024

How Multimedia Ads Can Boost Your Visibility and Engagement

Learn how Microsoft Advertising’s Multimedia Ads (MMAs) can help your brand stand out in search results by combining compelling visuals with concise messaging. Discover the...

Written by

Adzooma

October 16, 2024

How to Optimise Microsoft Advertising Shopping Feeds for Maximum Results

Learn how to optimise your Microsoft Advertising Shopping Feed for better visibility and conversions. This guide covers essential strategies such as crafting detailed product titles,...

Written by

Adzooma

Microsoft

October 16, 2024

The Beginner’s Guide to Microsoft Advertising Shopping Feeds

Learn the essentials of setting up and optimising a Microsoft Shopping Feed in this beginner-friendly guide. Discover how to manage product data, improve ad visibility,...

Written by

Adzooma

October 16, 2024

19 of The Best SEO Keyword Tools & Tips

Need help choosing an SEO keyword tool? Our list includes a host of free and paid tools like SEMrush, Ahrefs, Answer The Public and tips...

Written by

Luke Davis

17 MIN

Programmatic Advertising

October 10, 2024

Overcoming High CPMs with Programmatic Advertising

Facing high CPMs in digital advertising? Discover how programmatic advertising can help you tackle challenges like audience fragmentation, low ad inventory, and poor targeting. Learn...

Written by

Rob Wass

October 2, 2024

5 Tips to Maximise Your Year-End Budget with Microsoft Performance Max

Maximise your marketing budget with Microsoft Performance Max as the year-end approaches. Discover five essential tips to efficiently spend your remaining budget across multiple channels,...

Written by

Adzooma

September 26, 2024

Google Performance Max vs. Microsoft Performance Max: What You Need to Know

Explore the key differences between Google Performance Max and Microsoft Performance Max campaigns. Understand audience reach, ad formats, reporting insights, cost structures, and attribution models...

Written by

Adzooma

September 16, 2024

Boost Your Cross-Platform Advertising with Adzooma’s New Project-Level Opportunities

We know the struggles of being an advertiser; when you’re juggling multiple paid ad accounts across different clients and various platforms, finding the time to...

Written by

Adzooma

Display Advertising, Microsoft, Microsoft Advertising

September 12, 2024

10 Best Ways to Use Microsoft Advertising Image Extensions

Microsoft Advertising Image Extensions enhance text ads with relevant images, boosting attention and click-through rates. Here are 10 tips to improve ad performance using Image...

Written by

Adzooma

5 MIN

Updates

June 26, 2024

June 2024 Adzooma Updates: Enhancing User Experience and Efficiency

Discover the newest updates to the Adzooma platform, designed to make your in-app experience that much smoother. With improved account selection and the addition of...

Written by

Tricia Lin

2 MIN

Branding, Content, Updates

June 13, 2024

Introducing: Performance Report Branding

Adzooma introduces Performance Report Branding - a powerful new feature designed to personalize your reports at both the account and Project levels!...

Written by

Tricia Lin

5 MIN