About the Author

/

Ricki Gogna

Ricki is the Head of Business Development and specialises in business transformation and sales leadership professional. Multi-disciplined background across Telecoms, financial services and digital marketing. Proven experience in business integration, process optimisation, outsourcing and leading large complex sales operations across corporate, SME and consumer bases. Passion for people and customer-centric structures… and of course all things sport!

Ricki Gogna

‘s Posts

Top 10 Advertising Agencies in the UK

We have created a list of the top 10 advertising agencies in the UK, for you to decide which agency is the best fit for...
image_prson

Written by

Ricki Gogna

A Guide to SEO for Law Firms

A Guide to SEO for Law Firms

Attract potential clients for your law firm with an optimised site. Our guide will show you how to do that with SEO and a few...
image_prson

Written by

Ricki Gogna

icon_img

11 MIN

A funnel-shaped staircase

How to Optimise Your Conversion Funnel

Improve your conversion funnel with our how-to guide, showing you how to fine-tune your funnels for maximum conversion rates....
image_prson

Written by

Ricki Gogna

icon_img

9 MIN

google shopping

A Guide To Google Shopping Optimisation

Google Shopping campaigns can always be improved. Our guide shows you how to optimise your campaigns and increase revenue....
image_prson

Written by

Ricki Gogna

icon_img

11 MIN

facebook ads expert

Should You Hire a Facebook Ads Expert in 2021?

What makes someone a Facebook Ads expert, and is it worth hiring one in 2020? We looked into the pros and cons....
image_prson

Written by

Ricki Gogna

icon_img

7 MIN

How To Get Clients For Your Advertising Agency

Gaining clients can be a challenge for ad agencies. But these 9 methods should boost visibility and get more clients in....
image_prson

Written by

Ricki Gogna

icon_img

12 MIN

Ad Rank

What is Ad Rank for Google Ads?

In this article, we explain what Ad Rank is for Google Ads, why it’s important, and how you can use it to create better Google...
image_prson

Written by

Ricki Gogna

icon_img

8 MIN

Google Ads vs Facebook Ads: Which Is Best?

Google Ads vs Facebook Ads: Which Is Best?

Google Ads and Facebook Ads are two of the biggest PPC advertising platforms. But how do they stack up against each other? We found out....
image_prson

Written by

Ricki Gogna

icon_img

10 MIN

Someone with a target symbol on their back

A Guide To PPC Audience Targeting

Audience targeting is a great way to boost the performance of your PPC campaigns. Here are some tips and tactics to get you started....
image_prson

Written by

Ricki Gogna

icon_img

12 MIN

How To Advertise Your Business On Google

How To Advertise Your Business On Google

Get your business seen by customers. Increase traffic to your website. Up your conversions and sales – all by harnessing the power of Google. Here’s...
image_prson

Written by

Ricki Gogna

icon_img

14 MIN