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    July 31, 2025

    PPC Budget Management: Why It’s Time to Replace Spreadsheets with SaaS

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    8 MIN

    • Budget management
    • PPC

    July 24, 2025

    5 Expert Tips to Cure Your PPC Budget Headaches 

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    4 MIN

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    • Updates

    July 9, 2025

    New Feature Release: Budget Tracking is Live in Adzooma

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    4 MIN

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The Dark Web

The White Supremacist Monster That The Internet Harvested

The Internet has been a power for good in so many ways, yet its toxicity has been left to simmer for far too long....
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Written by

Tom Mortimer

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5 MIN

How To Get Clients For Your Advertising Agency

Gaining clients can be a challenge for ad agencies. But these 9 methods should boost visibility and get more clients in....
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Written by

Ricki Gogna

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12 MIN

Why Should Companies Use Advertising Agencies?

Why Should Companies Use Advertising Agencies?

Find out how advertising agencies work, their pros and cons, and how they can help your business grow with this handy guide....
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Written by

Rob Wass

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11 MIN

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7 Do’s and Don’ts of Effective CTAs

How do you turn visitors into leads? With a good CTA (call-to-action). We looked at 7 best practices and things to avoid....
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Written by

Luke Davis

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10 MIN

Customers in a coffee shop

6 Top CRM Agencies in the UK

Customer relationship management (CRM) is necessary for all businesses. Compare the 6 best CRM agencies in the UK including Delete Agency, Tangent, and The CRM...
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Written by

Chris Wilkins

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8 MIN

A person holding a phone on Google Maps

How To Perfect Google Local Campaigns

Are you using location targeting for your paid ads? Our guide will show you how to create the best Local Campaigns on Google Ads....
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Written by

Jess Kirkbride

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12 MIN

A Black man looking at graphs on a mini tablet

5 Questions to Ask to Improve Campaign ROI

ROI is crucial to measuring success at campaign level. Here are 5 questions you should be asking to help improve that metric....
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Written by

Margaret Kashuba

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12 MIN

Women in Tech Q&A for International Women's Day 2020

Women In Tech: Q&A From International Women’s Day 2020

We spoke to 7 outstanding women in tech for International Women's Day back in March to find out more about their opinions on the industry....
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Written by

Jaye Bonser

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15 MIN

Diversity In Tech

The Startling Lack of Diversity in Tech [Infographic]

For July, we will be casting a spotlight on the lack of diversity in tech with a series of articles on race, gender, sexuality, class,...
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Written by

Amber Dawson

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5 MIN

A Black woman holding a speech bubble over her head in a room of White people

Being Black in Digital Marketing

In a White-dominated industry, what is it like being Black in digital marketing and does technology help or hinder those experiences?...
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Written by

Luke Davis

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24 MIN

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8 Red-Hot PPC News Updates In June

Here is our round up of 8 of June's biggest news updates in the PPC industry, featuring Google, Linked, Facebook, and Instagram....
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Written by

Jess Kirkbride

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11 MIN

How To Use Google Analytics To Improve Your CRO

How To Use Google Analytics To Improve Your CRO

Google Analytics and CRO is the perfect combo for insights that can boost sales and conversions. Read our guide on how it all works....
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Written by

David Sharpe

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12 MIN

5 Tips to Improve Your Already-Winning PPC Campaigns

5 Tips to Improve Your Already-Winning PPC Campaigns

Is it possible to improve a successful PPC campaign? Try these 5 tips to grab some quick but effective wins....
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Written by

Amber Dawson

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How To Create A Better Social Media Strategy in 9 Easy Steps

Your social media presence requires a robust strategy to make it work. Read our guide on how to build a better strategy for your business....
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Written by

Matt Hogan

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10 MIN

Ad Rank

What is Ad Rank for Google Ads?

In this article, we explain what Ad Rank is for Google Ads, why it’s important, and how you can use it to create better Google...
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Written by

Ricki Gogna

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8 MIN

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Featured Articles

PPC Budget Management: Why It’s Time to Replace Spreadsheets with SaaS

5 Expert Tips to Cure Your PPC Budget Headaches 

New Feature Release: Budget Tracking is Live in Adzooma

Kill the Silo: Why Cross-Channel Integration Is the Key to Marketing Success in 2025

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