The Latest

    • Microsoft
    • PPC

    September 9, 2025

    From Discovery to Checkout: How to use Native Ads to Boost E-Commerce Conversions

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    5 MIN

    • Microsoft
    • PPC
    • Product updates

    September 1, 2025

    Drive More Sales: Two New Microsoft Ads Opportunities for Retail Campaigns

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    5 MIN

    • Google
    • Microsoft
    • PMAX
    • PPC

    August 21, 2025

    Performance Max Budgets & Bidding: How to Drive Growth from Day One

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    6 MIN

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Boost Your Cross-Platform Advertising with Adzooma’s New Project-Level Opportunities

We know the struggles of being an advertiser; when you’re juggling multiple paid ad accounts across different clients and various platforms, finding the time to...

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Written by

Adzooma

10 Best Ways to Use Microsoft Advertising Image Extension

10 Best Ways to Use Microsoft Advertising Image Extensions

Microsoft Advertising Image Extensions enhance text ads with relevant images, boosting attention and click-through rates. Here are 10 tips to improve ad performance using Image...
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Written by

Adzooma

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5 MIN

The Average Cost of UK Marketing Agencies

Thinking of hiring a marketing agency but not sure about how much it will cost you? Look no further. We’ve got the latest data showing...
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Written by

Danielle Strouther

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10 MIN

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Common (and Costly) Google Ads Mistakes and How to Avoid Them

How can you avoid Google Ads mistakes and make your campaign budget go further? Learn to identify the most common pitfalls with help from our...
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Written by

Adzooma

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June 2024 Adzooma Updates: Enhancing User Experience and Efficiency

Discover the newest updates to the Adzooma platform, designed to make your in-app experience that much smoother. With improved account selection and the addition of...

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Written by

Tricia Lin

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2 MIN

Introducing: Performance Report Branding

Adzooma introduces Performance Report Branding - a powerful new feature designed to personalize your reports at both the account and Project levels!...
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Written by

Tricia Lin

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5 MIN

How to Use AI for Content Creation in Your Workflow

AI has the power to streamline daily tasks and improve content workflow. But where do you start? Let us explain....
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Written by

Ash Winder

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5 MIN

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Profitability vs ROAS – How do you know if your ads are profitable? 

An accurate measure of profitability is about more than just ROAS....
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Written by

Byron Marr

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4 MIN

Digital Marketing for Retail

Digital Marketing for Retail Businesses

Unlock retail success with digital marketing. Discover audience targeting, PPC advertising, SEO optimisation, content marketing, and social media....
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Written by

Daisy Lewis

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4 MIN

ClickTech x Edee

ClickTech’s latest acquisition ends PPC budgeting nightmares 

ClickTech's latest acquisition, EDEE, solves a potentially costly PPC budgeting problem quickly, easily and permanently. And you can book a demo today....
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Written by

Adzooma

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Getting performance in Facebook ads as a small business 

As we approach peak season for eCommerce, SMB owners are looking at where their budget should be allocated to maximise Q4....
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Written by

Byron Marr

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7 MIN

Retail Feature

Are you ready for the Q4 Retail Peak?

Are you ready for the higher search volumes and demand this Q4? Use our Q4 Retail Readiness checklist to get your Microsoft Ads account set...
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Written by

Adzooma

Facebook marketing

The Power of Facebook Marketing in the Digital Age

Unlock the potential of Facebook marketing in the digital age. Discover best practices, from understanding user demographics to adapting to ever-changing algorithms....
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Written by

Aaron Crewe

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Mastering the Art of Short-Form Storytelling: A Deep Dive into Facebook Reels

Unlock the potential of Facebook Reels with our expert guide. Dive into short-form storytelling, best practices, and maximise your digital impact today....
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Written by

Aaron Crewe

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5 MIN

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How to Create a Successful Viral Marketing Campaign

Viral marketing campaigns have become the holy grail of online advertising. Explore what viral marketing is and how to make your brand go viral....
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Written by

Ash Winder

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5 MIN

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