Microsoft Ads Label In Bing Search Blend With Organic

Microsoft quietly follows in Google's footsteps with a new Bing Search redesign. But the change has been met with criticism from marketers....
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Written by

Jess Kirkbride

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2 MIN

Who Are The Rivals To Google’s Search Engine Throne?

Google reigns supreme in the search engine market. But how popular are its rivals and can they narrow the gap?...
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Written by

Luke Davis

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20 MIN

Firefight Your Way To Success with our Best & Worst Performers Report

Finding exactly where to make changes in a PPC campaign is tough. Here's how to do it with a best and worst performers report....
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Written by

Amber Dawson

Microsoft is Testing Ads in WordPad in Windows 10

Microsoft's latest advertising experiment has appeared in WordPad, inviting users to try Microsoft Office apps instead....
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Written by

Jess Kirkbride

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2 MIN

Microsoft Advertising to Remove Average Position

Microsoft Advertising announced that it would sunset their use of average position from April so marketers could focus on more important metrics....
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Written by

Jess Kirkbride

Responsive Search Ads Available Globally In Microsoft Advertising

Advertisers can now create Responsive Search Ads using the Microsoft Ads UI, Microsoft Ads Editor, and the Microsoft Ads API....
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Written by

Jess Kirkbride

Mythbusters: If You Use Google Ads, You Don’t Need Microsoft Ads

Google Ads and Microsoft Advertising shouldn’t be competing for your time. Here’s how both platforms can boost your results and strategies....
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Written by

Danielle Strouther

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9 MIN

Hot Topics of The Week in PPC: 29th November 2019

The hot topics in PPC this week include Google Ads Smart Bidding data, a reporting bug, and Microsoft adding a shopping hub to Edge browsers....
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Written by

Jess Kirkbride

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6 MIN

Hot Topics of the Week in Digital Marketing: 15th October 2019

There’s a lot of controversy in this one… Let’s go!...
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Written by

Jess Kirkbride

Adzooma Disrupts The Digital Landscape With New Microsoft Relationship

The online advertising platform Adzooma has joined the Microsoft Advertising Channel Partner Program in a bid to diversify their current offering and become a truly...
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Written by

Jess Kirkbride

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3 MIN

Hot Topics of the Week in Digital Marketing: 8th Nov 2019

It’s that time! Here are the hot topics soaring around every digital marketing office this week....
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Written by

Jess Kirkbride

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4 MIN

Product Update: Adzooma Integrates Microsoft Ads

It’s time to bring Microsoft Advertising into the Adzooma platform. Here’s what it means for us – and for you....
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Written by

John Severn

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3 MIN

Hot Topics of the Week in Digital Marketing: 1st Nov 2019

The most exciting Digital Marketing news, boiled down to what you actually need to know or will care about....
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Written by

Jess Kirkbride

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6 MIN