Corona facemasks

Panic Searching: How COVID-19 Has Infected Keyword Searches Worldwide

The UK is stockpiling loo roll, Italy is isolated and WHO have declared COVID-19 a pandemic. Here’s the latest data on how coronavirus is affecting...
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Written by

Danielle Strouther

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7 MIN

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Has Google Ads CTR Been Affected By The Recent SERP Changes?

We analysed over 7,000 Google Ads accounts to see whether the recent SERP changes made a difference to ads CTR....
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Written by

Luke Davis

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7 MIN

How Does Facebook Campaign Budget Optimisation Benefit Advertisers?

Campaign budget optimisation is now compulsory but do Facebook advertisers really benefit from this? Here's what we found out....
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Written by

Danielle Strouther

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10 MIN

Mental Health Is At Crisis Point: Here’s How We Can Help At Work

Mental health is at crisis point and we need to do something about it. Here’s all the data about mental health in the workplace and...
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Written by

Danielle Strouther

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40 MIN

What if Team Rocket Used Google Ads to Take Over The Pokémon World?

Team Rocket has disbanded more times than the Spice Girls. But what if they returned with the help of Google Ads?...
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Written by

Luke Davis

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14 MIN

Can You Beat Our “Most Searched Keywords of 2019” Game?

How much of 2019 can you really remember? Test your knowledge with our Most Searched Keyword of 2019 game and win a 2-month trial of...
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Written by

Amber Dawson

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3 MIN

Why We Offer Free Tools & What We’ve Learnt By Doing It

We believe that helpful PPC tools should be free. Here's why we offer these kinds of tools at no extra cost, and what we've learnt...
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Written by

Amber Dawson

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7 MIN

How Behavioural Marketing Can Increase Brand Engagement

As marketers, the one thing we constantly want to crack is how to make people listen to what we have to say....
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Written by

Amber Dawson

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15 MIN

How Effective Are Responsive Search Ads?

While responsive search ads (RSAs) are still in beta, they’ve shown promise on the Google Search Network. But just how well are they performing?...
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Written by

Luke Davis

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9 MIN

Yahoo Gemini vs Google Ads

Whereas Google Ads is the focal point for most digital marketer's strategy; Yahoo Gemini, launched in 2015, is fighting to rival Google's Goliath. But is...
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Written by

Tom Mortimer

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10 MIN

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