The Latest

    • Google
    • PPC

    November 25, 2025

    How To Unlock the Power of AI Max in Google Ads

    post

    9 MIN

    • Microsoft
    • PPC

    November 10, 2025

    Why Impression Based Remarketing Will Redefine Paid Ads

    post

    9 MIN

    • Microsoft
    • PPC

    October 28, 2025

    AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC

    post

    9 MIN

Tags:
All
Ads
Affiliate
AI
Amazon
Branding
Budget management
Content
Copywriting
CRO
cross-channel
Design

Microsoft Advertising Replacing Manual CPC with Enhanced CPC

By the end of April 2021, Manual CPC for “all existing search, shopping and Dynamic Search Ads” in Microsoft Advertising will be a thing of...

image_prson

Written by

Tom Mortimer

icon_img

3 MIN

CRO

10 Free CRO Tools To Use In 2021

Try these ten free CRO Tools to help you convert visitors to leads in 2020, featuring the likes of Hotjar and Google Analytics....

image_prson

Written by

Rob Wass

icon_img

11 MIN

Google To Phase Out Broad Match Modifier

Google is ringing the changes again and this one’s another biggie....

image_prson

Written by

Tom Mortimer

icon_img

5 MIN

5 Best Website Builders For Small Businesses

There are many different ways to build a business website and here are 5 of the easiest to get you off to a fast start....

image_prson

Written by

Phil Coleman

icon_img

10 MIN

Feature image of a man from behind

Tips for Running Remote Design Sprints & Workshops

In the last 12 months, we’ve designed and facilitated a number of remote Design Sprints. It’s transformed the way we work....

image_prson

Written by

Time + Space

icon_img

11 MIN

What Route Will Amazon Take Without Bezos At The Helm?

Jeff Bezos might be stepping down but how will Amazon thrive under Andy Jassy and what will this all mean for marketers and consumers?...

image_prson

Written by

Tom Mortimer

icon_img

10 MIN

How To Future-Proof Your Digital Marketing

A new year brings with it a fresh opportunity to review and update your digital marketing strategy, but how can you futureproof your plans?...

image_prson

Written by

Astute Media

icon_img

14 MIN

‘I Save At Least a Day a Week Using Adzooma’: The Story of a Business Owner

Here's how Joshua Ivars Medina of La Tienda Del Apicultor in Spain used Adzooma to make his life and work a whole lot easier....

image_prson

Written by

Tom Mortimer

icon_img

8 MIN

Why You Should Seriously Consider Social Media Training

In the UK, 51 million people will be using social media by 2025, are you leveraging that for your business? How can you leverage that...

image_prson

Written by

Astute Media

icon_img

8 MIN

Prioritise Your Workload With New Account Performance Score

Find a PPC performance score for every account in the Adzooma dashboard, making it easy for you to prioritise and focus on the accounts that...

image_prson

Written by

Danielle Strouther

icon_img

4 MIN

Improve Your Content Marketing in 2021

Here is some practical advice for those who know they should be looking at content marketing more seriously....

image_prson

Written by

Burning Need

icon_img

18 MIN

Australia on a map

Should Australian Marketers Be Worried About Google’s Threats?

There's a battle going on between the Australian government and Google. But who will come out on top and should marketers be concerned?...

image_prson

Written by

Luke Davis

icon_img

11 MIN

Save Download Preview Pensive black young woman strategist has great plan, holds hands together, looks curiously with intention to do something aside, has great plan, wears red clothes, isolated over blue background

What is Buyer Intent Data?

Here's everything you need to know about buyer intent data and how to leverage it for your business growth....

image_prson

Written by

LeadIntelligence LAB

icon_img

18 MIN

Internet cookies

How Will FLoC Affect Your PPC Strategy When Third-Party Cookies Die?

Federated Learning of Cohorts is Google's new technique to replace third-party cookies. But how will it change PPC strategies?...

image_prson

Written by

Luke Davis

icon_img

10 MIN

Person writing laptop

What is Guest Blogging? How & Why You Should Do It

Guest blogging has a wide range of benefits for your brand. In our article, we'll look at how to do it and why it's worth...

image_prson

Written by

Tom Mortimer

icon_img

20 MIN

1 … 14 15 16 17 18 … 45