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    What is Retargeting and Why is it Important in PPC?

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    AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC

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    How to Win the Holiday PPC Season in the Age of AI

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There are many different ways to build a business website and here are 5 of the easiest to get you off to a fast start....

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10 MIN

In the last 12 months, we’ve designed and facilitated a number of remote Design Sprints. It’s transformed the way we work....

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Jeff Bezos might be stepping down but how will Amazon thrive under Andy Jassy and what will this all mean for marketers and consumers?...

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Tom Mortimer

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A new year brings with it a fresh opportunity to review and update your digital marketing strategy, but how can you futureproof your plans?...

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Astute Media

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Here's how Joshua Ivars Medina of La Tienda Del Apicultor in Spain used Adzooma to make his life and work a whole lot easier....

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Tom Mortimer

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8 MIN

In the UK, 51 million people will be using social media by 2025, are you leveraging that for your business? How can you leverage that...

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Astute Media

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8 MIN

Find a PPC performance score for every account in the Adzooma dashboard, making it easy for you to prioritise and focus on the accounts that...

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Danielle Strouther

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Here is some practical advice for those who know they should be looking at content marketing more seriously....

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Burning Need

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18 MIN

There's a battle going on between the Australian government and Google. But who will come out on top and should marketers be concerned?...

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Luke Davis

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11 MIN

Here's everything you need to know about buyer intent data and how to leverage it for your business growth....

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18 MIN

Federated Learning of Cohorts is Google's new technique to replace third-party cookies. But how will it change PPC strategies?...

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Luke Davis

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10 MIN

Guest blogging has a wide range of benefits for your brand. In our article, we'll look at how to do it and why it's worth...

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Written by

Tom Mortimer

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20 MIN

If your ads aren't converting on Google Ads or Microsoft Ads, there are ways to fix them. Our guide will show you how....

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Written by

Danielle Strouther

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12 MIN

Managing keyword bids is the key to reducing wasted spend and getting greater ROI from your campaigns. Find out how you can improve performance in...

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Written by

Danielle Strouther

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20 MIN

PPC agency owner Phil Byrne speaks to us about how his business is running more efficiently and effectively thanks to Adzooma....

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Written by

Tom Mortimer

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8 MIN

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