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Prepare your Microsoft Shopping Campaigns for Q4's seasonal surge with effective strategies. Discover best practices for audience segmentation, query funnelling, product categorisation, and profitability-based approaches...
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Adzooma

Maximise your marketing budget with Microsoft Performance Max as the year-end approaches. Discover five essential tips to efficiently spend your remaining budget across multiple channels,...
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Adzooma

Explore the key differences between Google Performance Max and Microsoft Performance Max campaigns. Understand audience reach, ad formats, reporting insights, cost structures, and attribution models...
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Adzooma

We know the struggles of being an advertiser; when you’re juggling multiple paid ad accounts across different clients and various platforms, finding the time to...

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Adzooma

Microsoft Advertising Image Extensions enhance text ads with relevant images, boosting attention and click-through rates. Here are 10 tips to improve ad performance using Image...
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Written by

Adzooma

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5 MIN

Thinking of hiring a marketing agency but not sure about how much it will cost you? Look no further. We’ve got the latest data showing...
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Written by

Danielle Strouther

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10 MIN

Microsoft Advertising is updating its Universal Event Tracking (UET) Consent Mode to better align with data privacy regulations like GDPR and the Digital Markets Act....
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Adzooma

How can you avoid Google Ads mistakes and make your campaign budget go further? Learn to identify the most common pitfalls with help from our...
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Adzooma

Discover the newest updates to the Adzooma platform, designed to make your in-app experience that much smoother. With improved account selection and the addition of...

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Written by

Tricia Lin

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2 MIN

Adzooma introduces Performance Report Branding - a powerful new feature designed to personalize your reports at both the account and Project levels!...
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Written by

Tricia Lin

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5 MIN

AI has the power to streamline daily tasks and improve content workflow. But where do you start? Let us explain....
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Written by

Ash Winder

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5 MIN

An accurate measure of profitability is about more than just ROAS....
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Written by

Byron Marr

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4 MIN

Unlock retail success with digital marketing. Discover audience targeting, PPC advertising, SEO optimisation, content marketing, and social media....
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Written by

Daisy Lewis

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4 MIN

ClickTech's latest acquisition, EDEE, solves a potentially costly PPC budgeting problem quickly, easily and permanently. And you can book a demo today....
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Written by

Adzooma

As we approach peak season for eCommerce, SMB owners are looking at where their budget should be allocated to maximise Q4....
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Written by

Byron Marr

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7 MIN

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