10 MIN
- Microsoft Advertising
- Paid
- PPC
February 24, 2026

Equal Budgets, Unequal Results: A Common Google Ads Mistake
WRITTEN BY

Amy Gallagher
10 MIN
- Microsoft Advertising
- Paid
- PPC
February 17, 2026

The Top 5 Microsoft Advertising Mistakes Wasting Small Budgets (and How to Fix Them)
WRITTEN BY

Amy Gallagher
7 MIN
- Microsoft Advertising
- Paid
- PPC
February 10, 2026

Which Meta Ads Metrics Actually Matter (and which ones to stop obsessing over)
WRITTEN BY

Amy Gallagher

The Latest

- Microsoft Advertising
- Paid
- PPC
February 24, 2026

Equal Budgets, Unequal Results: A Common Google Ads Mistake

10 MIN
- Microsoft Advertising
- Paid
- PPC
February 17, 2026

The Top 5 Microsoft Advertising Mistakes Wasting Small Budgets (and How to Fix Them)

10 MIN
- Microsoft Advertising
- Paid
- PPC
February 10, 2026

Which Meta Ads Metrics Actually Matter (and which ones to stop obsessing over)

7 MIN

Tags:

PPC, SEO

September 21, 2020

Why You Should Cross The Streams of PPC & SEO Using Hike SEO

PPC and SEO needn't oppose each other in a marketing strategy. In our article, we examine how they can work together effectively PPC and SEO,...

Written by

Luke Davis

13 MIN

SEO, Updates

September 21, 2020

Adzooma Partners with Hike SEO: The Simple SEO Platform To Boost Your Rankings

Adzooma is proud to partner with Hike SEO, the leading platform that makes SEO easy without the need to hire an expert. Find out about...

Written by

Danielle Strouther

September 16, 2020

How to Harness The Voice of Your Customers

Here's how online reviews can help you drive traffic, improve customer service, increase sales, and make you a customer's first choice online and offline....

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James Owen

11 MIN

September 16, 2020

How To Join Adzooma

Optimise and manage your Google, Facebook and Microsoft ads with Adzooma's award-winning platform. Here's everything you need to know....

Written by

Jess Kirkbride

8 MIN

PPC, SEO

September 15, 2020

Why We Trust The Opinions of Strangers on The Internet

Reviews hold a lot of sway for consumers, but why? This article looks at why customer reviews are extremely valuable to your business....

Written by

Amber Dawson

12 MIN

Updates

September 15, 2020

Adzooma Partners With Trustpilot: The World’s Most Powerful Review Platform

Adzooma are proud to announce their partnership with Trustpilot, the leading online review platform. Find out about the partnership and get an exclusive discount on...

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Danielle Strouther

5 MIN

Microsoft

September 14, 2020

A Guide to Microsoft Ads Remarketing

Read our guide on remarketing within the Microsoft Ads platform and how you can convert previous site visitors into paying customers....

Written by

Sophie Logan

8 MIN

Facebook

September 11, 2020

What is a Good CTR for Facebook Ads?

A common question asked by advertisers and clients is “what is a good CTR for Facebook Ads?” We crunched the numbers to find out....

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Matt Hogan

8 MIN

Branding, Content

September 10, 2020

The Best of Times, The Worst of Times: Why Storytelling Counts In Business

In this article, we look at how your business can use the art of storytelling to grow and thrive for years to come....

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Melissa Fretwell

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Facebook, Google, Microsoft

September 10, 2020

A Guide To PPC Remarketing

PPC remarketing helps advertisers re-engage with interested people. Here’s how to use it to turn those people into customers....

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Will Haswell

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September 9, 2020

How to Write a Keyword Optimized Resume

In this guide, you will learn how to write an optimised resume that will gain you attention from your prospective employer....

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Haley Osborne

11 MIN

Design, Marketplace

September 9, 2020

9 Best Web Design Agencies in London

Read our list of the 9 best web agencies in London and what they do, including Kota, Lilo, Web Heads, and The Web Kitchen....

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James Rooney

9 MIN

Updates

September 7, 2020

Our Biggest Ever Automation Update (Updated)

Automation has never been easier, quicker and more reliable. Let your automatic assistant take care of your campaigns with Adzooma’s new rule-based automation update....

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Danielle Strouther

5 MIN