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    August 12, 2025

    Why PMAX Isn’t Working (Yet) And How Better Assets Can Fix It

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    July 31, 2025

    PPC Budget Management: Why It’s Time to Replace Spreadsheets with SaaS

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    5 Expert Tips to Cure Your PPC Budget Headaches 

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How To Use Micro Influencer Marketing For Your Business

Make the most of the marketing trend that everyone has been talking about this year. Here’s how you can use micro-influencers to boost your sales....
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Written by

Rob Wass

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12 MIN

How To Use Ad Groups in Google Ads

Drive traffic to your business with targeted and better-placed ads by learning the secret behind Google ad groups....
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Written by

Danielle Strouther

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7 MIN

How To Optimise Your Mobile-Focused PPC Campaigns

For some industries, a “mobile-only” approach is becoming the norm. Therefore it's important for PPC managers to think about and understand how they can create...
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Written by

B.Tassoni-Resch

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5 MIN

Your Online Advertising Jargon Buster

If you have taken your business online, you’ll have noticed that there are a whole host of advertising terms to know....
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Written by

Phil Coleman

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7 MIN

Adzooma’s Fantastic Voyage to Google HQ

If you haven’t heard the big news yet, Adzooma was recently announced as an official Google Premier Partner. That is some achievement when you consider...
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Written by

Adzooma

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4 MIN

How Small Business Affiliate Marketing Can Boost Your Online Sales

How about a source of new potential customers which has no real upfront costs, based on the time proven method of commission based sales?...
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Written by

Phil Coleman

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8 MIN

What You Missed At The Marketing Technology Expo 2018

The Marketing Technology Expo (MTEX) in London was your chance to meet the Adzooma team face-to-face. Were you there?...
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Written by

Adzooma

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3 MIN

Yahoo Gemini vs Google Ads

Whereas Google Ads is the focal point for most digital marketer's strategy; Yahoo Gemini, launched in 2015, is fighting to rival Google's Goliath. But is...
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Written by

Tom Mortimer

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10 MIN

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Featured Articles

Why PMAX Isn’t Working (Yet) And How Better Assets Can Fix It

PPC Budget Management: Why It’s Time to Replace Spreadsheets with SaaS

5 Expert Tips to Cure Your PPC Budget Headaches 

New Feature Release: Budget Tracking is Live in Adzooma

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