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    October 28, 2025

    AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC

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    9 MIN

    • Microsoft
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    October 30, 2025

    Adapting to the Retail Peak in the AI Era: How Rising CPCs and AI is Reshaping PPC

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    • Microsoft
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    October 15, 2025

    How to Win the Holiday PPC Season in the Age of AI

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What's new may header

May 2023 | Adzooma Updates Summary

The big GA4 switchover is just around the corner! Will you be ready to roll?...

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Written by

Adzooma

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4 MIN

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Google Ads Strategies for Companies

Looking to improve your company's Google Ads performance? Our blog offers expert tips and strategies to help you maximize your advertising ROI....

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Written by

Daisy Lewis

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5 MIN

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Key Social Media Tips for Businesses

Learn the essential social media tips for businesses. Improve your social media strategy and increase engagement and conversions online with our expert advice....

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Written by

Daisy Lewis

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5 MIN

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The Importance of Data Privacy and Security: Protecting Customer Data

Protecting customer data is essential in today's digital world. Learn the importance of data privacy & security and get practical tips to keep your business's...

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Written by

Aaron Crewe

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3 MIN

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Benefits of Collaborating & Networking in Your Industry | Tips for Professional Networking

Collaborating & networking in your industry can be incredibly beneficial. Learn how to build a professional network & gain new opportunities, skills, and perspectives....

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Written by

Aaron Crewe

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How to Calculate Your PPC Budget the Smart Way

Determining your PPC budget can be challenging, but it’s crucial for getting the best possible ROI. Learn more about PPC budgeting from our experienced team....

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Written by

Ash Winder

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6 MIN

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How to Define My Microsoft Advertising Budget

Microsoft Ads (Bing Ads) are a valuable addition to any PPC campaign. Discover our top tips for setting a Microsoft Advertising budget that serves your...

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Written by

Ash Winder

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4 MIN

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Differences between Universal Analytics and GA4

The transition date from Universal Analytics to GA4 is rapidly approaching, in this article we’ll cover some of the new metrics to help you get...

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Written by

Adzooma

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4 MIN

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3 Steps to Prepare for GA4 Migration

From 1st July 2023 Universal Analytics will no longer collect website tracking data as GA4 becomes the ‘new normal’. This article provides your with 3...

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Written by

Adzooma

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4 MIN

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The Importance of Using Video to Improve Engagement and Conversion Rates

Many forms of content benefit websites, with video being one of the most effective choices. Discover how video improves engagement and conversions here....

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Written by

Daisy Lewis

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4 MIN

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4 Tips for Creating a High-Converting Email Campaign

Unlock the potential of email marketing with our blog! Discover expert tips and best practices for creating high-converting campaigns that drive ROI and engagement....

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Written by

Daisy Lewis

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4 MIN

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What’s New at Adzooma | April

Keep your business moving forward with these 6 super informative posts...

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Written by

Adzooma

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5 MIN

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What is a Content Marketing Strategy?

In this guide, you will learn what a Content Marketing Strategy is, Tips on how to Create High-Quality Content and how to apply SEO......

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Written by

Aaron Crewe

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4 MIN

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How to build your own E-commerce website and business

In this guide, you will learn how to Build your own E-commerce Website and Business with Tips and Tricks for Success......

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Written by

Aaron Crewe

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Beginner Tips for Writing Ad Copy With ChatGPT

No background in copywriting or AI? No problem! Learn how to write compelling ad copy that will launch your campaign out of this world with...

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Written by

Ryan Mahoney

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7 MIN

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