Chatbots are changing the way consumers interact with online advertising. This article discusses past mistakes with chatbot technology and explains how to get things right....
Two huge new features including single-click campaign management and adding new Google Ads accounts in seconds. Quickly and easily manage any account using Adzooma....
Customer personas are key for creating ultra-targeted marketing campaigns that will appeal to your actual customers. Read on to discover exactly what they are and...
For some industries, a “mobile-only” approach is becoming the norm. Therefore it's important for PPC managers to think about and understand how they can create...