Why You Should Be Advertising on Facebook – A Q&A

Our Paid Social manager Matt Hogan talks to us about why it's important to advertise on Facebook and gives us some tips for getting started....

image_prson

Written by

Tom Mortimer

icon_img

6 MIN

Microsoft Ads Label In Bing Search Blend With Organic

Microsoft quietly follows in Google's footsteps with a new Bing Search redesign. But the change has been met with criticism from marketers....

image_prson

Written by

Jess Kirkbride

icon_img

2 MIN

Firefight Your Way To Success with our Best & Worst Performers Report

Finding exactly where to make changes in a PPC campaign is tough. Here's how to do it with a best and worst performers report....

image_prson

Written by

Amber Dawson

PPC Reporting: How To Achieve Success

How do you measure success in PPC? With clear and effective PPC reporting. Here's how our Performance Report can do that for you....

image_prson

Written by

Amber Dawson

icon_img

12 MIN

Microsoft is Testing Ads in WordPad in Windows 10

Microsoft's latest advertising experiment has appeared in WordPad, inviting users to try Microsoft Office apps instead....

image_prson

Written by

Jess Kirkbride

icon_img

2 MIN

Agony Aunt: How Do I Get Started With Online Ads?

Want to increase your sales? Then online advertising is the answer. Here’s a beginner's guide to get your started....

image_prson

Written by

Katherine Collins

icon_img

11 MIN

Microsoft Advertising to Remove Average Position

Microsoft Advertising announced that it would sunset their use of average position from April so marketers could focus on more important metrics....

image_prson

Written by

Jess Kirkbride

How to Use Keyword Planner to Maximise Your Profits

Here’s how a keyword planner can help boost profits for your business and why you need to use one in 2020....

image_prson

Written by

James Rooney

icon_img

13 MIN

Responsive Search Ads Available Globally In Microsoft Advertising

Advertisers can now create Responsive Search Ads using the Microsoft Ads UI, Microsoft Ads Editor, and the Microsoft Ads API....

image_prson

Written by

Jess Kirkbride

Google Rolls Out Desktop Search Redesign With Black “Ad” Label

It's another redesign and a controversial one at that. Here's what you need to know about the new black "Ad" labels on desktop....

image_prson

Written by

Jess Kirkbride

icon_img

2 MIN

What if Team Rocket Used Google Ads to Take Over The Pokémon World?

Team Rocket has disbanded more times than the Spice Girls. But what if they returned with the help of Google Ads?...

image_prson

Written by

Luke Davis

icon_img

14 MIN

Hot Topics of The Week in PPC for 10th January 2020

As we welcome a new year and a new decade, we look at some of the hot topics in PPC featuring Microsoft, Twitter, and Google....

image_prson

Written by

Jess Kirkbride

icon_img

6 MIN

Product Updates: A Year In Review (2019)

2019 was the busiest year yet for Adzooma as a company and a PPC platform. Here is a review of all our major product updates...

image_prson

Written by

John Severn

icon_img

23 MIN

Can You Beat Our “Most Searched Keywords of 2019” Game?

How much of 2019 can you really remember? Test your knowledge with our Most Searched Keyword of 2019 game and win a 2-month trial of...

image_prson

Written by

Amber Dawson

icon_img

3 MIN

15 Inspiring Landing Pages You’ll Want For Your Site

Effective landing pages increase CTRs, boost conversions and help you gain loyal customers. Here are 15 of the best examples....

image_prson

Written by

Jess Kirkbride

icon_img

17 MIN