About the Author

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Ricki Gogna

Ricki is the Head of Business Development and specialises in business transformation and sales leadership professional. Multi-disciplined background across Telecoms, financial services and digital marketing. Proven experience in business integration, process optimisation, outsourcing and leading large complex sales operations across corporate, SME and consumer bases. Passion for people and customer-centric structures… and of course all things sport!

Ricki Gogna

‘s Posts

Top 10 Advertising Agencies in the UK

We have created a list of the top 10 advertising agencies in the UK, for you to decide which agency is the best fit for...
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Written by

Ricki Gogna

A Guide to SEO for Law Firms

A Guide to SEO for Law Firms

Attract potential clients for your law firm with an optimised site. Our guide will show you how to do that with SEO and a few...
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Written by

Ricki Gogna

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11 MIN

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How to Optimise Your Conversion Funnel

Improve your conversion funnel with our how-to guide, showing you how to fine-tune your funnels for maximum conversion rates....
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Written by

Ricki Gogna

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9 MIN

google shopping

A Guide To Google Shopping Optimisation

Google Shopping campaigns can always be improved. Our guide shows you how to optimise your campaigns and increase revenue....
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Written by

Ricki Gogna

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11 MIN

facebook ads expert

Should You Hire a Facebook Ads Expert in 2021?

What makes someone a Facebook Ads expert, and is it worth hiring one in 2020? We looked into the pros and cons....
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Written by

Ricki Gogna

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7 MIN

How To Get Clients For Your Advertising Agency

Gaining clients can be a challenge for ad agencies. But these 9 methods should boost visibility and get more clients in....
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Written by

Ricki Gogna

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12 MIN

Ad Rank

What is Ad Rank for Google Ads?

In this article, we explain what Ad Rank is for Google Ads, why it’s important, and how you can use it to create better Google...
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Written by

Ricki Gogna

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8 MIN

Google Ads vs Facebook Ads: Which Is Best?

Google Ads vs Facebook Ads: Which Is Best?

Google Ads and Facebook Ads are two of the biggest PPC advertising platforms. But how do they stack up against each other? We found out....
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Written by

Ricki Gogna

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10 MIN

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A Guide To PPC Audience Targeting

Audience targeting is a great way to boost the performance of your PPC campaigns. Here are some tips and tactics to get you started....
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Written by

Ricki Gogna

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12 MIN

How To Advertise Your Business On Google

How To Advertise Your Business On Google

Get your business seen by customers. Increase traffic to your website. Up your conversions and sales – all by harnessing the power of Google. Here’s...
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Written by

Ricki Gogna

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14 MIN

Company

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