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    • Microsoft Advertising
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    January 26, 2026

    Why Paid Ad Campaigns Stall (Even When Everything Looks Fine)

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    9 MIN

    • Paid
    • Product

    January 20, 2026

    Adzooma Dashboard Update: Faster Insights, Clearer Priorities

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    5 MIN

    • Microsoft Advertising
    • Paid
    • PPC

    January 12, 2026

    The Paid Ads Features That Are Changing Performance in 2026

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    9 MIN

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The Ultimate Checklist for High-Performing Mother’s Day Gift Campaigns

Make the most of Mother’s Day shopping trends with our expert checklist. Discover essential ad strategies for Flowers, Beauty, and Luxury Gifts to boost your...

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Written by

Adzooma

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Common (and Costly) Google Ads Mistakes and How to Avoid Them

How can you avoid Google Ads mistakes and make your campaign budget go further? Learn to identify the most common pitfalls with help from our...

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Written by

Rob Wass

Unlocking Search Intent: How to Reach Your Audience Beyond PPC

Discover how to unlock search intent beyond PPC. Learn how retargeting, programmatic keyword targeting, and a multi-channel strategy can help you engage high-intent users and...

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Written by

Adzooma

The Average Cost of UK Marketing Agencies

Thinking of hiring a marketing agency but not sure about how much it will cost you? Look no further. We’ve got the latest data showing...

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Written by

Danielle Strouther

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10 MIN

Maximise Your Performance Max Campaigns with New Opportunities

Discover how Adzooma’s new Performance Max Opportunities can optimise your campaigns. From missing assets to budget adjustments, explore seven powerful tools to save time, boost...

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Written by

Adzooma

Roses and ROI: Growing Sales This Valentine’s Day with Microsoft Advertising

Discover how to maximise sales this Valentine’s Day with Microsoft Advertising. From Shopping Campaigns and Multimedia Ads to Dynamic Search Ads and Audience targeting, learn...

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Adzooma

Adzooma’s Performance Report Update – Smarter Insights for Better Ad Performance

At Adzooma, we’re committed to giving advertisers the tools they need to make campaign management easier and more effective. With that in mind, we’ve made...

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Adzooma

Key Takeaways from Our Microsoft Advertising Webinar: Insights for 2025

Discover actionable insights from our recent webinar, featuring top strategies for Microsoft Advertising in 2025. Learn about Performance Max, Brand Spotlight, Copilot AI, and more...

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Written by

Adzooma

TikTok SEO: The Ultimate Guide to Boosting Your Profile Visibility

One of the hottest debates in digital marketing right now is TikTok as a search engine. Learn about the algorithm and how to get more...

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Written by

Adzooma

How To Improve Low Display CTR and Drive Better Ad Results

Learn five practical strategies to improve low display ad CTR and boost engagement. From refining audience targeting to optimizing ad design and testing creative variations,...

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Written by

Adzooma

How Multimedia Ads Can Boost Your Visibility and Engagement

Learn how Microsoft Advertising’s Multimedia Ads (MMAs) can help your brand stand out in search results by combining compelling visuals with concise messaging. Discover the...

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Written by

Adzooma

How to Optimise Microsoft Advertising Shopping Feeds for Maximum Results

Learn how to optimise your Microsoft Advertising Shopping Feed for better visibility and conversions. This guide covers essential strategies such as crafting detailed product titles,...

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Written by

Adzooma

The Beginner’s Guide to Microsoft Advertising Shopping Feeds 

Learn the essentials of setting up and optimising a Microsoft Shopping Feed in this beginner-friendly guide. Discover how to manage product data, improve ad visibility,...

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Written by

Adzooma

19 of The Best SEO Keyword Tools & Tips

Need help choosing an SEO keyword tool? Our list includes a host of free and paid tools like SEMrush, Ahrefs, Answer The Public and tips...

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Written by

Luke Davis

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17 MIN

Overcoming High CPMs with Programmatic Advertising

Facing high CPMs in digital advertising? Discover how programmatic advertising can help you tackle challenges like audience fragmentation, low ad inventory, and poor targeting. Learn...

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Written by

Rob Wass

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