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    Early 2026 PPC: What to Check in Your Paid Ads

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New update to Google Ads allows advertisers to better understand how specific changes impact ad performance....

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Written by

Jess Kirkbride

People choose your brand because they’re psychologically attached through confirmation bias. Here’s how it works....

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Written by

Jess Kirkbride

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16 MIN

Keeping your content relevant is easier said than done. That's why evergreen content can help. Here's how you can use it to increase site traffic....

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Written by

Roberto Garvin

Need some help getting to grips with digital marketing? We've created 16 PDFs for you to get started....

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Written by

Danielle Strouther

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12 MIN

How do pound shops stay afloat? What is "anchored pricing"? Read our guide to psychological pricing to find out....

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Written by

Luke Davis

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19 MIN

With Adzooma's cross-channel reporting, you can find which campaigns are bringing in the most profit and use the data to improve your overall account performance....

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Written by

Jess Kirkbride

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5 MIN

Google Ads is now notifying advertisers that they're expanding Shopping campaigns to reach Gmail, Discover, and YouTube users....

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Written by

Jess Kirkbride

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2 MIN

Adzooma co-founders Rob Wass and David Sharpe flew to Facebook’s Dublin HQ to talk about our partnership, AI, & the future of Facebook & Adzooma....

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Written by

Danielle Strouther

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9 MIN

Plumbers and electricians rejoice! Local Services Ads from Google can help you connect with customers looking for services in your area....

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Written by

Ryan Gould

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9 MIN

Save time and improve your PPC campaigns with an optimisation tool. Here’s everything you need to know when choosing the right one....

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Written by

Danielle Strouther

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13 MIN

The roll out of removing ads from Google Chrome is expected on 5th August....

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Written by

Jess Kirkbride

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3 MIN

We’re addicted to our phones through psychology and the unconscious mind, acting like a drug that we crave over and over again. Here’s why....

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Written by

Jess Kirkbride

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17 MIN

KPI trend reports give you an overview of your performance. Here's how useful they can be for your business....

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Written by

Luke Davis

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7 MIN

The global powerhouse reports on their impressive increase of net sales and income, cementing their ownership of the online advertising space....

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Written by

Jess Kirkbride

Colours are one of the first things people notice when they see a logo. So what does your brand colour say about your business?...

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Written by

Amber Dawson

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4 MIN

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