9 MIN
- Microsoft
- PPC
October 28, 2025

AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC
WRITTEN BY

Amy Gallagher
8 MIN
- Microsoft
- PPC
October 30, 2025

Adapting to the Retail Peak in the AI Era: How Rising CPCs and AI is Reshaping PPC
WRITTEN BY

Jeremy Courty
8 MIN
- Microsoft
- PPC
October 15, 2025

How to Win the Holiday PPC Season in the Age of AI
WRITTEN BY

Craig Graham

The Latest

- Microsoft
- PPC
October 28, 2025

AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC

9 MIN
- Microsoft
- PPC
October 30, 2025

Adapting to the Retail Peak in the AI Era: How Rising CPCs and AI is Reshaping PPC

8 MIN
- Microsoft
- PPC
October 15, 2025

How to Win the Holiday PPC Season in the Age of AI

8 MIN

Tags:

Branding, Facebook, Instagram

October 24, 2019

Mythbusters: Buying Social Media Followers Grows Your Brand Online

If you’re looking for a quick way to boost your social media following, buying followers is not the answer. We investigated why....

Written by

Danielle Strouther

10 MIN

Google, PPC

October 21, 2019

How To Make Automated Changes With Google Ads Scripts

Manual work over multiple accounts is a thing of the past with Google Ads scripts. Here's our guide to making automated changes....

Written by

Luke Davis

7 MIN

Google, PPC

October 21, 2019

How To Create A Customer List For Customer Match In Google Ads

In this article, you will learn how to create customer lists in Google Ads and start targeting the right people in your campaigns with Customer...

Written by

Luke Davis

3 MIN

Content

October 10, 2019

Why You Should Ditch Content Creation Tools

Content creation tools are all the rage but are they worth it?...

Written by

Amber Dawson

11 MIN

CRO, PPC

October 9, 2019

How To Get The Most Out of PPC For Small Businesses

Hate it or love it, pay per click marketing is one of the fastest and most popular ways to drive relevant traffic to your business...

Written by

Sam Carr

14 MIN

Updates, Video

September 30, 2019

Product Update: Adzooma Product Tour & Explainer Videos

Product Tour is designed to be a quick rundown of our platform’s features. It shows you where everything is – and how it all works....

Written by

John Severn

2 MIN

Google, PPC

September 30, 2019

Google Ads Gets Rid Of Average Position

As of today, the average position metric will no longer be available on the Google Ads platform....

Written by

Jess Kirkbride

4 MIN

Google, Updates

September 25, 2019

Product Update: Responsive Search Ads Are Coming To Adzooma

Google’s Responsive Search Ads are a great example of how AI can be used to deliver something great for you – and your customers...

Written by

John Severn

Google, PPC

September 24, 2019

How Effective Are Responsive Search Ads?

While responsive search ads (RSAs) are still in beta, they’ve shown promise on the Google Search Network. But just how well are they performing?...

Written by

Luke Davis

9 MIN

SEO, Updates

September 21, 2019

Here’s What We Learnt From BrightonSEO in September

Twice a year, Brighton hosts BrightonSEO. Our marketing team visited the seaside resort and wrote about what we learnt from the conference....

Written by

Amber Dawson

7 MIN

AI, Copywriting

September 20, 2019

How Machine Learning Can Fuel Quality Content Creation

Are machines good enough to write your content yet? Here’s what we discovered about the quality of machine learning in content creation....

Written by

Danielle Strouther

17 MIN

Google, PPC

September 20, 2019

What are Google Ads Keyword Match Types?

Learn how to correctly use Google Ads keyword match types and improve your conversions, traffic and how your budget is spent....

Written by

Amber Dawson

10 MIN

Updates

September 18, 2019

Product Update: Simpler Account Management Is Here

We’re pleased to announce two new features that are especially useful when you’re managing multiple accounts and the implementation of responsive search ads....

Written by

John Severn

1 MIN