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Understand Your Customer Journey With Device Reports

Device reports give you insights into customer journeys and help you optimise your campaigns for all devices. Here's how to do it with Adzooma....
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Written by

Danielle Strouther

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5 MIN

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Google Enables Site Owners To Temporarily Remove Pages From SERPs

Google makes advances towards cleaner and more relevant search results. Here's how you can remove pages from its index....
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Written by

Jess Kirkbride

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3 MIN

Why You Should Be Advertising on Facebook – A Q&A

Our Paid Social manager Matt Hogan talks to us about why it's important to advertise on Facebook and gives us some tips for getting started....
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Written by

Tom Mortimer

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6 MIN

Microsoft Ads Label In Bing Search Blend With Organic

Microsoft quietly follows in Google's footsteps with a new Bing Search redesign. But the change has been met with criticism from marketers....
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Written by

Jess Kirkbride

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2 MIN

Firefight Your Way To Success with our Best & Worst Performers Report

Finding exactly where to make changes in a PPC campaign is tough. Here's how to do it with a best and worst performers report....
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Written by

Amber Dawson

PPC Reporting: How To Achieve Success

How do you measure success in PPC? With clear and effective PPC reporting. Here's how our Performance Report can do that for you....
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Written by

Amber Dawson

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12 MIN

Microsoft is Testing Ads in WordPad in Windows 10

Microsoft's latest advertising experiment has appeared in WordPad, inviting users to try Microsoft Office apps instead....
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Written by

Jess Kirkbride

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2 MIN

Agony Aunt: How Do I Get Started With Online Ads?

Want to increase your sales? Then online advertising is the answer. Here’s a beginner's guide to get your started....
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Written by

Katherine Collins

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11 MIN

Microsoft Advertising to Remove Average Position

Microsoft Advertising announced that it would sunset their use of average position from April so marketers could focus on more important metrics....
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Written by

Jess Kirkbride

How to Use Keyword Planner to Maximise Your Profits

Here’s how a keyword planner can help boost profits for your business and why you need to use one in 2020....
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Written by

James Rooney

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13 MIN

Responsive Search Ads Available Globally In Microsoft Advertising

Advertisers can now create Responsive Search Ads using the Microsoft Ads UI, Microsoft Ads Editor, and the Microsoft Ads API....
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Written by

Jess Kirkbride

Google Rolls Out Desktop Search Redesign With Black “Ad” Label

It's another redesign and a controversial one at that. Here's what you need to know about the new black "Ad" labels on desktop....
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Written by

Jess Kirkbride

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2 MIN

What if Team Rocket Used Google Ads to Take Over The Pokémon World?

Team Rocket has disbanded more times than the Spice Girls. But what if they returned with the help of Google Ads?...
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Written by

Luke Davis

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14 MIN

Hot Topics of The Week in PPC for 10th January 2020

As we welcome a new year and a new decade, we look at some of the hot topics in PPC featuring Microsoft, Twitter, and Google....
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Written by

Jess Kirkbride

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6 MIN

Product Updates: A Year In Review (2019)

2019 was the busiest year yet for Adzooma as a company and a PPC platform. Here is a review of all our major product updates...
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Written by

John Severn

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23 MIN