With demographic targeting, you can hone in on the right audience with your Microsoft Ads campaign. Here’s how to use it....
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Written by

Thomas Hampson

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9 MIN

PPC audits are important for success, whether your account is brand new or you have run paid ads for years. Here's how to conduct a...
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Written by

Will Haswell

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9 MIN

A squeeze page is designed to capture email addresses. Here’s how to create one for Facebook....
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Written by

Danielle Strouther

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11 MIN

Crafting headlines for paid ads is a piece of cake with these 5 quick and easy steps....
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Written by

Jess Kirkbride

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11 MIN

Learn how to use automation with all features of Microsoft Ads including automated rules and bids, ad extensions, and scripts....
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Written by

Sophie Logan

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9 MIN

Visualize your paid ads journey with a PPC roadmap. Find out what you need to achieve success and download our free template....
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Written by

James Rooney

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13 MIN

Budgeting is a crucial element of PPC management. Our guide will show you ways to save money, boost sales and profits....
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Written by

David Sharpe

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12 MIN

Audience targeting is a great way to boost the performance of your PPC campaigns. Here are some tips and tactics to get you started....
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Written by

Ricki Gogna

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12 MIN

Making sense of PPC data can be difficult. But with this guide, you can get a better understanding of your metrics and turn them into...
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Written by

Will Haswell

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9 MIN

A funnel report can help you breakdown your costs and metrics to find areas for success and improvement. Here's how....
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Written by

Luke Davis

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7 MIN

Get your business seen by customers. Increase traffic to your website. Up your conversions and sales – all by harnessing the power of Google. Here’s...
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Written by

Ricki Gogna

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14 MIN

If you need a playbook to help your business achieve PPC success, Google has you covered with Search Excellence....
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Written by

Odolena Kostova

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8 MIN

Keeping your content relevant is easier said than done. That's why evergreen content can help. Here's how you can use it to increase site traffic....
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Written by

Roberto Garvin

Need some help getting to grips with digital marketing? We've created 16 PDFs for you to get started....
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Written by

Danielle Strouther

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12 MIN

KPI trend reports give you an overview of your performance. Here's how useful they can be for your business....
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Written by

Luke Davis

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7 MIN