A person holding shopping bags

How Your Physical Store Can Benefit From a Surge in Online Shopping

Site traffic and online sales needn't stay on the Web. Here's how you can take advantage of online shopping activity for your physical stores....

image_prson

Written by

Amber Dawson

icon_img

11 MIN

5 Overlooked Marketing Tips To Drive More Traffic To Your Site

Need to increase site traffic and bored of the same advice? Try these 5 underrated tips and see where they take you....

image_prson

Written by

Jess Kirkbride

icon_img

10 MIN

How to Make Display Ads Worth The Investment

When it comes to brand awareness, display ads are king. But are you getting the most out of them?...

image_prson

Written by

Sam Carr

icon_img

10 MIN

A person in a balaclava on a laptop

How To Tackle Click Fraud In 2020

Click fraud is one of the biggest threats to advertisers in 2020. Here's how to fight back....

image_prson

Written by

Sam Carr

icon_img

11 MIN

Ghostbusters crossing the streams

Why You Should Cross The Streams of PPC & SEO Using Hike SEO

PPC and SEO needn't oppose each other in a marketing strategy. In our article, we examine how they can work together effectively PPC and SEO,...

image_prson

Written by

Luke Davis

icon_img

13 MIN

How To Join Adzooma

Optimise and manage your Google, Facebook and Microsoft ads with Adzooma's award-winning platform. Here's everything you need to know....

image_prson

Written by

Jess Kirkbride

icon_img

8 MIN

Why We Trust The Opinions of Strangers on The Internet

Reviews hold a lot of sway for consumers, but why? This article looks at why customer reviews are extremely valuable to your business....

image_prson

Written by

Amber Dawson

icon_img

12 MIN

programmatic advertising

How Does Programmatic Advertising Work?

Programmatic advertising is a way to buy and sell online advertising using automation. We looked at what that entails and how to get involved....

image_prson

Written by

Rob Wass

icon_img

8 MIN

Google Removes Terms From Search Report In Blow To PPC Community

Google have long been castigated from the PPC community's circle of trust....

image_prson

Written by

Tom Mortimer

icon_img

3 MIN

People interacting with a chatbot

A Guide To AI in Advertising

Artificial intelligence plays a significant role in online advertising. In this guide, we discuss how machine learning and AI is used in the industry....

image_prson

Written by

Thomas Hampson

icon_img

8 MIN

An image of a person on their laptop

The Future of PPC Advertising is in Automation

The world of PPC advertising is everchanging. But its future lies in automation and Adzooma is at hand to show you how in this helpful...

image_prson

Written by

Danielle Strouther

icon_img

30 MIN

An audience at an event

Top 10 Digital Marketing Events Around the World

Read our ultimate list of global digital marketing conferences you can attend both virtually and in-person....

image_prson

Written by

Jaye Bonser

icon_img

8 MIN

6 PPC News Updates From July You Can’t Afford To Miss

Sit tight for the most important PPC updates circulating the web this July, featuring Google Ads’ restrictions to spyware coming August 11th....

image_prson

Written by

Jess Kirkbride

icon_img

8 MIN

Snapchat Ads vs. Twitter Ads vs. LinkedIn Ads: Which Is Best For Paid Social?

Snapchat vs. Twitter vs. LinkedIn: Which Is Best For Paid Social?

Which is best for paid social ads: Snapchat Ads, Twitter Ads or LinkedIn Ads? We found out....

image_prson

Written by

Amber Dawson

icon_img

17 MIN

How To Optimise Your Microsoft Ads (Tips & Advice)

In this guide, we look at the best ways to optimise your Microsoft Ads and get the most visibility on Bing with added tips and...

image_prson

Written by

Will Haswell

icon_img

12 MIN