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    • Microsoft Advertising
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    January 12, 2026

    The Paid Ads Features That Are Changing Performance in 2026

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    9 MIN

    • Microsoft Advertising
    • Paid
    • PPC

    January 6, 2026

    Paid Advertising in 2026: A New Era for Search

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    9 MIN

    • Microsoft Advertising
    • Paid
    • PPC

    December 19, 2025

    Top PPC Expert Advice: The 2025 Round-Up

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    9 MIN

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A Guide to Microsoft Ads Remarketing

Read our guide on remarketing within the Microsoft Ads platform and how you can convert previous site visitors into paying customers....

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Written by

Sophie Logan

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8 MIN

facebook ads screen

What is a Good CTR for Facebook Ads?

A common question asked by advertisers and clients is “what is a good CTR for Facebook Ads?” We crunched the numbers to find out....

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Written by

Matt Hogan

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8 MIN

The Best of Times, The Worst of Times: Why Storytelling Counts In Business

In this article, we look at how your business can use the art of storytelling to grow and thrive for years to come....

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Written by

Melissa Fretwell

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9 MIN

A Guide To PPC Remarketing

PPC remarketing helps advertisers re-engage with interested people. Here’s how to use it to turn those people into customers....

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Written by

Will Haswell

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8 MIN

How to Write a Keyword Optimized Resume

In this guide, you will learn how to write an optimised resume that will gain you attention from your prospective employer....

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Written by

Haley Osborne

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11 MIN

9 Best Web Design Agencies in London

Read our list of the 9 best web agencies in London and what they do, including Kota, Lilo, Web Heads, and The Web Kitchen....

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Written by

James Rooney

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9 MIN

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Our Biggest Ever Automation Update (Updated)

Automation has never been easier, quicker and more reliable. Let your automatic assistant take care of your campaigns with Adzooma’s new rule-based automation update....

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Written by

Danielle Strouther

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5 MIN

How To Use Facebook Marketing for Small Businesses

Small business owners can benefit from having a Facebook marketing strategy. Our guide shows you how to create one....

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Written by

Jaye Bonser

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9 MIN

programmatic advertising

How Does Programmatic Advertising Work?

Programmatic advertising is a way to buy and sell online advertising using automation. We looked at what that entails and how to get involved....

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Written by

Rob Wass

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8 MIN

A Guide to SEO for Law Firms

A Guide to SEO for Law Firms

Attract potential clients for your law firm with an optimised site. Our guide will show you how to do that with SEO and a few...

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Written by

Ricki Gogna

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11 MIN

Bounce Rate by Joshua Mormann from the Noun Project

What is a Good Bounce Rate?

The concept of a “good” bounce rate involves different variables and measurements. Our guide will demonstrate what those are and how to achieve success....

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Written by

Luke Davis

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10 MIN

Google Removes Terms From Search Report In Blow To PPC Community

Google have long been castigated from the PPC community's circle of trust....

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Written by

Tom Mortimer

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3 MIN

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A Guide To AI in Advertising

Artificial intelligence plays a significant role in online advertising. In this guide, we discuss how machine learning and AI is used in the industry....

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Written by

Thomas Hampson

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8 MIN

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A Guide to Content Marketing for Luxury Brands

In this guide, we look at how the elements you need to build a content marketing strategy for your luxury brand....

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Written by

Jess Kirkbride

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8 MIN

Microsoft Ads vs. Google Ads: What’s Different About The Shutterstock Partnership?

Google Ads have been partnered with Shutterstock for 4 years before Microsoft Advertising made their announcement. So, what’s different between the two partnerships?...

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Written by

Danielle Strouther

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3 MIN

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