The Latest

    • Microsoft Advertising
    • Paid
    • PPC

    Equal Budgets, Unequal Results: A Common Google Ads Mistake

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    10 MIN

    • Microsoft Advertising
    • Paid
    • PPC

    The Top 5 Microsoft Advertising Mistakes Wasting Small Budgets (and How to Fix Them)

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    10 MIN

    • Microsoft Advertising
    • Paid
    • PPC

    Which Meta Ads Metrics Actually Matter (and which ones to stop obsessing over)

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    7 MIN

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Gaining clients can be a challenge for ad agencies. But these 9 methods should boost visibility and get more clients in....

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Written by

Ricki Gogna

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12 MIN

Find out how advertising agencies work, their pros and cons, and how they can help your business grow with this handy guide....

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Written by

Rob Wass

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11 MIN

How do you turn visitors into leads? With a good CTA (call-to-action). We looked at 7 best practices and things to avoid....

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Written by

Luke Davis

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10 MIN

Customer relationship management (CRM) is necessary for all businesses. Compare the 6 best CRM agencies in the UK including Delete Agency, Tangent, and The CRM...

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Written by

Chris Wilkins

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8 MIN

Are you using location targeting for your paid ads? Our guide will show you how to create the best Local Campaigns on Google Ads....

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Written by

Jess Kirkbride

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12 MIN

ROI is crucial to measuring success at campaign level. Here are 5 questions you should be asking to help improve that metric....

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Written by

Margaret Kashuba

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12 MIN

We spoke to 7 outstanding women in tech for International Women's Day back in March to find out more about their opinions on the industry....

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Written by

Jaye Bonser

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15 MIN

For July, we will be casting a spotlight on the lack of diversity in tech with a series of articles on race, gender, sexuality, class,...

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Written by

Amber Dawson

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5 MIN

In a White-dominated industry, what is it like being Black in digital marketing and does technology help or hinder those experiences?...

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Written by

Luke Davis

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24 MIN

Here is our round up of 8 of June's biggest news updates in the PPC industry, featuring Google, Linked, Facebook, and Instagram....

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Written by

Jess Kirkbride

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11 MIN

Google Analytics and CRO is the perfect combo for insights that can boost sales and conversions. Read our guide on how it all works....

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Written by

David Sharpe

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12 MIN

Is it possible to improve a successful PPC campaign? Try these 5 tips to grab some quick but effective wins....

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Written by

Amber Dawson

Your social media presence requires a robust strategy to make it work. Read our guide on how to build a better strategy for your business....

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Written by

Matt Hogan

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10 MIN

In this article, we explain what Ad Rank is for Google Ads, why it’s important, and how you can use it to create better Google...

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Written by

Ricki Gogna

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8 MIN

The webinar, hosted by Tina Aird and Will Haswell, looked at search during the COVID-19 pandemic and why it's so important for the future....

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Written by

Amber Dawson

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8 MIN

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