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    The Paid Ads Features That Are Changing Performance in 2026

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    Paid Advertising in 2026: A New Era for Search

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    Top PPC Expert Advice: The 2025 Round-Up

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As we welcome a new year and a new decade, we look at some of the hot topics in PPC featuring Microsoft, Twitter, and Google....

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Written by

Jess Kirkbride

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6 MIN

2019 was the busiest year yet for Adzooma as a company and a PPC platform. Here is a review of all our major product updates...

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Written by

John Severn

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23 MIN

Not having much luck ranking for a particular keyword? Solve the problem and improve your ranking with our guide....

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Written by

Katherine Collins

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14 MIN

How much of 2019 can you really remember? Test your knowledge with our Most Searched Keyword of 2019 game and win a 2-month trial of...

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Written by

Amber Dawson

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3 MIN

Effective landing pages increase CTRs, boost conversions and help you gain loyal customers. Here are 15 of the best examples....

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Written by

Jess Kirkbride

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17 MIN

Christmas is around the corner but that doesn’t stop the world of PPC. Here are the hot topics for the week, featuring Google and Facebook....

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Written by

Jess Kirkbride

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7 MIN

If you want highly-effective PPC campaigns that convert, try out these 5 killer hacks in your strategy today....

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Written by

Mark Thompson

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14 MIN

Katherine, our resident Agony Aunt, is back with top tips on how to manage your social media budget effectively....

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Written by

Katherine Collins

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13 MIN

The hot topics in PPC this week include Google Search Console updates, Facebook fraud, and plenty more....

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Written by

Jess Kirkbride

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8 MIN

What is the goal of your campaign? To sell? To get more leads? Whatever it is you need to send your visitors somewhere where they...

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Written by

Simvoly

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10 MIN

Is there a difference between Kylie Jenner wearing cornrows and white women wearing braids? Let’s discuss cultural appropriation....

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Written by

Jess Kirkbride

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19 MIN

Discover how to improve your social media presence and boost your ROI with the right social media management tool. Here are our steps to success....

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Written by

Jess Kirkbride

Google Ads and Microsoft Advertising shouldn’t be competing for your time. Here’s how both platforms can boost your results and strategies....

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Written by

Danielle Strouther

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9 MIN

The hot topics in PPC this week include Google Ads Smart Bidding data, a reporting bug, and Microsoft adding a shopping hub to Edge browsers....

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Written by

Jess Kirkbride

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6 MIN

Attract new customers and increase sales with online advertising. Don’t worry – it’s easier than you think to get started....

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Written by

Katherine Collins

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15 MIN

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