9 MIN
- Microsoft Advertising
- Paid
- PPC
January 12, 2026

The Paid Ads Features That Are Changing Performance in 2026
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Amy Gallagher
9 MIN
- Microsoft Advertising
- Paid
- PPC
January 6, 2026

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Amy Gallagher
9 MIN
- Microsoft Advertising
- Paid
- PPC
December 19, 2025

Top PPC Expert Advice: The 2025 Round-Up
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The Latest

- Microsoft Advertising
- Paid
- PPC
January 12, 2026

The Paid Ads Features That Are Changing Performance in 2026

9 MIN
- Microsoft Advertising
- Paid
- PPC
January 6, 2026

Paid Advertising in 2026: A New Era for Search

9 MIN
- Microsoft Advertising
- Paid
- PPC
December 19, 2025

Top PPC Expert Advice: The 2025 Round-Up

9 MIN

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December 4, 2020

How to Use Analytics for Better Lead Conversions

With the help of web analytics you can turn lead generation into lead conversion. Our guide shows you what tools you'll need and how to...

Written by

Haley Osborne

12 MIN

December 3, 2020

How a PPC Freelancer Achieved 1100% ROAS using Adzooma

Discover how freelancer Phil Bacon of Bacon Marketing increased conversions by 200% for an 1100% ROAS in just one month of using Adzooma for free....

Written by

Danielle Strouther

10 MIN

Google

November 27, 2020

How to Measure Lost Revenue in Google Ads Using R

Finding where you're losing revenue can be difficult but with R, you can plug any holes in your Google Ads campaign and save money....

Written by

Emma Lee

10 MIN

Microsoft

November 23, 2020

How To Target LinkedIn Users Through Microsoft Ads

Get the best return on your investment by targeting LinkedIn users through Microsoft Advertising. Here’s how to use the new feature....

Written by

Jess Kirkbride

10 MIN

Updates

November 23, 2020

Better Automation For You And Your Team

Change bids by a % and send notifications to your teammates when an automation rule fires. It’s time for another big update for Adzooma Automation....

Written by

Danielle Strouther

November 22, 2020

How To Create A Long-Term PPC Strategy You Can Stick To

Creating a solid PPC strategy can be challenging. Our guide will demonstrate how to implement one and stick to it....

Written by

Amber Dawson

12 MIN

Google

November 20, 2020

How To Set Up A Google Ads Account

In this guide, we show you step-by-step how to set up a Google Ads account and your first campaign....

Written by

Lucy Puddephatt

14 MIN

Updates

November 18, 2020

Claim Cashback on Every £ You Spend with Adzooma & Revolut

Reduce your ad spend on Google, Microsoft, and Facebook Ads with this special Revolut cashback offer in conjunction with Adzooma....

Written by

Amber Dawson

6 MIN

Microsoft

November 16, 2020

Book Your Place on Microsoft’s Talk on Inclusive Marketing at B2B’s Virtual Expo 2020

Join Microsoft's Sophie Sarin as she discusses the company's view on diversity and inclusion in marketing....

Written by

Jess Kirkbride

5 MIN

Microsoft

November 16, 2020

5 of the Best Industries to Advertise on Microsoft Ads

In this article, we look at the 5 best industries for Microsoft Ads and what the platform has to offer compared to Google Ads....

Written by

Paul Watson

18 MIN

Updates

November 16, 2020

Introducing The New Adzooma Support Page [Updated]

Find answers to common questions and get support from our team without leaving the Adzooma platform in our brand new support page....

Written by

Danielle Strouther

2 MIN

Google, PPC

November 13, 2020

A Beginner’s Guide to Negative Keywords on Google Ads

Almost 50% of advertisers don’t use negative keywords in their Google Ads campaigns, and it’s costing them. Save budget and wasted clicks with these tips...

Written by

Amber Dawson

12 MIN