The Latest

    • Events
    • Paid
    • PPC

    June 8, 2026

    Wimbledon PPC Strategies to Increase Visibility and Conversions

    post

    5 MIN

    • Amazon
    • Paid
    • PPC

    June 2, 2026

    Prime Day 2026: Prepare Your Campaigns for Increased Retail Demand

    post

    5 MIN

    • Google
    • Paid
    • PPC

    May 26, 2026

    Your Game Plan for the World Cup: PPC Strategies for Increased Demand

    post

    6 MIN

Tags:
All
2025
Ads
Affiliate
AI
Amazon
Branding
Budget management
Content
Copywriting
CRO
cross-channel
A clicking hand cursor in a black circle

7 Do’s and Don’ts of Effective CTAs

How do you turn visitors into leads? With a good CTA (call-to-action). We looked at 7 best practices and things to avoid....

image_prson

Written by

Luke Davis

icon_img

10 MIN

Customers in a coffee shop

6 Top CRM Agencies in the UK

Customer relationship management (CRM) is necessary for all businesses. Compare the 6 best CRM agencies in the UK including Delete Agency, Tangent, and The CRM...

image_prson

Written by

Chris Wilkins

icon_img

8 MIN

A person holding a phone on Google Maps

How To Perfect Google Local Campaigns

Are you using location targeting for your paid ads? Our guide will show you how to create the best Local Campaigns on Google Ads....

image_prson

Written by

Jess Kirkbride

icon_img

12 MIN

A Black man looking at graphs on a mini tablet

5 Questions to Ask to Improve Campaign ROI

ROI is crucial to measuring success at campaign level. Here are 5 questions you should be asking to help improve that metric....

image_prson

Written by

Margaret Kashuba

icon_img

12 MIN

Women in Tech Q&A for International Women's Day 2020

Women In Tech: Q&A From International Women’s Day 2020

We spoke to 7 outstanding women in tech for International Women's Day back in March to find out more about their opinions on the industry....

image_prson

Written by

Jaye Bonser

icon_img

15 MIN

Diversity In Tech

The Startling Lack of Diversity in Tech [Infographic]

For July, we will be casting a spotlight on the lack of diversity in tech with a series of articles on race, gender, sexuality, class,...

image_prson

Written by

Amber Dawson

icon_img

5 MIN

A Black woman holding a speech bubble over her head in a room of White people

Being Black in Digital Marketing

In a White-dominated industry, what is it like being Black in digital marketing and does technology help or hinder those experiences?...

image_prson

Written by

Luke Davis

icon_img

24 MIN

A person at their desk

8 Red-Hot PPC News Updates In June

Here is our round up of 8 of June's biggest news updates in the PPC industry, featuring Google, Linked, Facebook, and Instagram....

image_prson

Written by

Jess Kirkbride

icon_img

11 MIN

How To Use Google Analytics To Improve Your CRO

How To Use Google Analytics To Improve Your CRO

Google Analytics and CRO is the perfect combo for insights that can boost sales and conversions. Read our guide on how it all works....

image_prson

Written by

David Sharpe

icon_img

12 MIN

5 Tips to Improve Your Already-Winning PPC Campaigns

5 Tips to Improve Your Already-Winning PPC Campaigns

Is it possible to improve a successful PPC campaign? Try these 5 tips to grab some quick but effective wins....

image_prson

Written by

Amber Dawson

Featured image with a hashtag in lights

How To Create A Better Social Media Strategy in 9 Easy Steps

Your social media presence requires a robust strategy to make it work. Read our guide on how to build a better strategy for your business....

image_prson

Written by

Matt Hogan

icon_img

10 MIN

Ad Rank

What is Ad Rank for Google Ads?

In this article, we explain what Ad Rank is for Google Ads, why it’s important, and how you can use it to create better Google...

image_prson

Written by

Ricki Gogna

icon_img

8 MIN

"Search Is More Important Than Ever": A Webinar with Microsoft and Adzooma

‘Search Is More Important Than Ever’: A Webinar with Microsoft & Adzooma

The webinar, hosted by Tina Aird and Will Haswell, looked at search during the COVID-19 pandemic and why it's so important for the future....

image_prson

Written by

Amber Dawson

icon_img

8 MIN

How To Create A Landing Page That Converts Better Than Your Website

Here’s how you can drive more traffic, boost your clicks, and increase conversions – with a landing page that works alongside your website....

image_prson

Written by

Jess Kirkbride

icon_img

10 MIN

How To Use Microsoft Ads Demographic Targeting

How To Use Microsoft Ads Demographic Targeting

With demographic targeting, you can hone in on the right audience with your Microsoft Ads campaign. Here’s how to use it....

image_prson

Written by

Thomas Hampson

icon_img

9 MIN

1 … 29 30 31 32 33 … 46