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    What is Retargeting and Why is it Important in PPC?

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    8 MIN

    • Microsoft
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    AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC

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    8 MIN

    • Microsoft
    • PPC

    How to Win the Holiday PPC Season in the Age of AI

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    8 MIN

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Discover what the latest search interests are during the COVID-19 pandemic, with Microsoft data shared exclusively with Adzooma....

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Written by

Danielle Strouther

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4 MIN

It’s been a while since Bing Ads became Microsoft Ads. But how effective is the platform in 2020 and how well does it compete with...

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Written by

David Sharpe

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9 MIN

We’re delighted to tell you that today we are launching the Adzooma Marketplace!...

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Adzooma

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4 MIN

There's never been a better time to promote an app. Read about the 4 top digital marketing channels you should be using in our guide....

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Written by

Izaak Crook

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15 MIN

Visualize your paid ads journey with a PPC roadmap. Find out what you need to achieve success and download our free template....

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Written by

James Rooney

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13 MIN

Organic and paid social media are two sides of the same coin. But are they completely different, or can you make them work together? Our...

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Written by

Matt Hogan

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10 MIN

Read these 16 tips on how to manage your mental health as a digital marketer during the COVID-19 pandemic....

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Written by

Luke Davis

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19 MIN

Budgeting is a crucial element of PPC management. Our guide will show you ways to save money, boost sales and profits....

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Written by

David Sharpe

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12 MIN

Audience targeting is a great way to boost the performance of your PPC campaigns. Here are some tips and tactics to get you started....

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Written by

Ricki Gogna

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12 MIN

We spoke to Puneet Vaghela, Head of Innovation at Adzooma, and talked about his beginnings in search marketing and what he thinks the future holds...

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Written by

Adzooma

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21 MIN

Artificial intelligence is an important part of modern life. But how does it influence social media and the way we use it?...

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Written by

Matt Hogan

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17 MIN

Improve your Google Ads skills with our selection of the 8 best courses, including Udemy, Google, and Lynda....

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Written by

Sophie Logan

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11 MIN

Making sense of PPC data can be difficult. But with this guide, you can get a better understanding of your metrics and turn them into...

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Written by

Will Haswell

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9 MIN

We're celebrating our partnership with PPC Protect by offering an exclusive deal for their software. Here's what you can get....

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Written by

Jess Kirkbride

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5 MIN

Discover what latest Google search interests are during the COVID-19 pandemic, with data shared exclusively with Adzooma....

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Written by

Danielle Strouther

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4 MIN

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