A Guide To PPC Remarketing

PPC remarketing helps advertisers re-engage with interested people. Here’s how to use it to turn those people into customers....
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Written by

Will Haswell

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8 MIN

Microsoft Ads vs. Google Ads: What’s Different About The Shutterstock Partnership?

Google Ads have been partnered with Shutterstock for 4 years before Microsoft Advertising made their announcement. So, what’s different between the two partnerships?...
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Written by

Danielle Strouther

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3 MIN

DuckDuckGo search screen

Why DuckDuckGo’s Aggressiveness Is Good For Microsoft Advertisers

With Google's search market dominance, DuckDuckGo's aggressive marketing is proving successful, especially for Microsoft advertisers. Here's why....
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Written by

Amber Dawson

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6 MIN

Sophie Logan

‘Microsoft Ads Is My Go-To Platform’: An Interview with Sophie Logan

We asked PPC Manager Sophie Logan why Microsoft Advertising is her go-to platform. This is what she said....
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Written by

Danielle Strouther

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7 MIN

Bing Looks Set To Become "Microsoft Bing" In New Test

Bing Looks Set To Become “Microsoft Bing” In New Test

Microsoft appears to be testing a Bing rebrand using the name "Microsoft Bing". We investigated and explained why we'll be using that name from now...
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Written by

Amber Dawson

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2 MIN

How To Get Set Up on Microsoft Ads

Our guide will show you how to get started with Microsoft Ads, from importing your Google Ads account to starting a campaign from scratch....
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Written by

Amber Dawson

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9 MIN

Integrating Microsoft Ads with Shopify

Integrating Microsoft Ads with Shopify

Microsoft Advertising has teamed up with Shopify to offer even more opportunities to eCommerce merchants. This guide will show you how to integrate them....
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Written by

Thomas Hampson

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8 MIN

How To Get Microsoft Ads Certification

How To Get Microsoft Ads Certification

In this article, you’ll find out how to become a Microsoft Ads expert with Microsoft Advertising certification and free training....
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Written by

Ateiqa Ali

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8 MIN

bing places for business

How To Use Bing Places for Business

In this guide, we look at how local business owners and marketers can use Bing Places for Business....
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Written by

David Sharpe

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8 MIN

A wooden ruler on a yellow background

What are Creative Specs in Microsoft Advertising?

In this article, we will look at creative specifications within the Microsoft Advertising platform, why you must follow them, and the different specs you need...
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Written by

Mark Neale

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9 MIN

How To Optimise Your Microsoft Ads (Tips & Advice)

In this guide, we look at the best ways to optimise your Microsoft Ads and get the most visibility on Bing with added tips and...
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Written by

Will Haswell

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12 MIN

What Microsoft’s New Shutterstock Partnership Means For Advertisers

Microsoft Advertising has teamed up with Shutterstock to provide high-quality images for advertisers. Here’s what the new partnership will mean for your campaigns....
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Written by

Danielle Strouther

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3 MIN

Women in tech in a meeting

Women In Tech: Facing The Microaggressions Of A Male-Dominated Industry

The true impact of inequality for women in tech, described by today's female CEO's, founders, and innovators....
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Written by

Jess Kirkbride

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20 MIN

Women in Tech Q&A for International Women's Day 2020

Women In Tech: Q&A From International Women’s Day 2020

We spoke to 7 outstanding women in tech for International Women's Day back in March to find out more about their opinions on the industry....
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Written by

Jaye Bonser

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15 MIN

"Search Is More Important Than Ever": A Webinar with Microsoft and Adzooma

‘Search Is More Important Than Ever’: A Webinar with Microsoft & Adzooma

The webinar, hosted by Tina Aird and Will Haswell, looked at search during the COVID-19 pandemic and why it's so important for the future....
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Written by

Amber Dawson

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8 MIN

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