9 MIN
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November 10, 2025

Why Impression Based Remarketing Will Redefine Paid Ads
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Amy Gallagher
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AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC
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Amy Gallagher
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- Microsoft
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Adapting to the Retail Peak in the AI Era: How Rising CPCs and AI is Reshaping PPC
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The Latest

- Microsoft
- PPC
November 10, 2025

Why Impression Based Remarketing Will Redefine Paid Ads

9 MIN
- Microsoft
- PPC
October 28, 2025

AI to ROI: Why Ads in Copilot Are the Next Big Breakthrough for PPC

9 MIN
- Microsoft
- PPC
October 30, 2025

Adapting to the Retail Peak in the AI Era: How Rising CPCs and AI is Reshaping PPC

8 MIN

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November 22, 2020

How To Create A Long-Term PPC Strategy You Can Stick To

Creating a solid PPC strategy can be challenging. Our guide will demonstrate how to implement one and stick to it....

Written by

Amber Dawson

12 MIN

Google

November 20, 2020

How To Set Up A Google Ads Account

In this guide, we show you step-by-step how to set up a Google Ads account and your first campaign....

Written by

Lucy Puddephatt

14 MIN

Updates

November 18, 2020

Claim Cashback on Every £ You Spend with Adzooma & Revolut

Reduce your ad spend on Google, Microsoft, and Facebook Ads with this special Revolut cashback offer in conjunction with Adzooma....

Written by

Amber Dawson

6 MIN

Microsoft

November 16, 2020

Book Your Place on Microsoft’s Talk on Inclusive Marketing at B2B’s Virtual Expo 2020

Join Microsoft's Sophie Sarin as she discusses the company's view on diversity and inclusion in marketing....

Written by

Jess Kirkbride

5 MIN

Microsoft

November 16, 2020

5 of the Best Industries to Advertise on Microsoft Ads

In this article, we look at the 5 best industries for Microsoft Ads and what the platform has to offer compared to Google Ads....

Written by

Paul Watson

18 MIN

Updates

November 16, 2020

Introducing The New Adzooma Support Page [Updated]

Find answers to common questions and get support from our team without leaving the Adzooma platform in our brand new support page....

Written by

Danielle Strouther

2 MIN

Google, PPC

November 13, 2020

A Beginner’s Guide to Negative Keywords on Google Ads

Almost 50% of advertisers don’t use negative keywords in their Google Ads campaigns, and it’s costing them. Save budget and wasted clicks with these tips...

Written by

Amber Dawson

12 MIN

Branding

November 13, 2020

How To Influence People To Choose Your Brand Through Human Psychology

Here’s how you can use the psychology of persuasion to get people to say yes to your brand....

Written by

Jess Kirkbride

12 MIN

Ecommerce, PPC, SEO

November 13, 2020

103 of the Best SAAS Black Friday Deals of 2020

We’ve searched the web for the best Black Friday deals in SAAS....

Written by

Adzooma

30 MIN

Design, Marketplace

November 11, 2020

How to Ensure Your Web Design Agency Delivers Success

Your business website needs to be at its best to generate sales. In this guide, we’ll discuss the ways a web design agency can help...

Written by

Rob Wass

8 MIN

Branding, Facebook

November 11, 2020

7 Tips To Get More Social Media Followers & Compete With Big Brands

Read our guide on how to beat the bigger brands and get more followers on Twitter, Facebook, and Instagram....

Written by

Jess Kirkbride

15 MIN

Updates

November 11, 2020

Add & Edit Negative Keywords With Adzooma

Negative keywords have landed at Adzooma. Add and edit them to campaigns and ad groups inside the platform, use broad, phrase and exact match types...

Written by

Danielle Strouther

5 MIN