12 MIN
- Diversity
- IWD
- PPC
March 4, 2026

International Women’s Day 2026: Spotlight on Women Driving the PPC Industry
WRITTEN BY

Amy Gallagher
8 MIN
- Microsoft Advertising
- Paid
- PPC
March 3, 2026

When to Pause a Meta Ad (and When to Leave It Alone)
WRITTEN BY

Amy Gallagher
10 MIN
- Microsoft Advertising
- Paid
- PPC
February 24, 2026

Equal Budgets, Unequal Results: A Common Google Ads Mistake
WRITTEN BY

Amy Gallagher

The Latest

- Diversity
- IWD
- PPC
March 4, 2026

International Women’s Day 2026: Spotlight on Women Driving the PPC Industry

12 MIN
- Microsoft Advertising
- Paid
- PPC
March 3, 2026

When to Pause a Meta Ad (and When to Leave It Alone)

8 MIN
- Microsoft Advertising
- Paid
- PPC
February 24, 2026

Equal Budgets, Unequal Results: A Common Google Ads Mistake

10 MIN

Tags:

Marketplace

December 21, 2020

How to Choose Reliable Hosting for Your Site

Needless to say, that one of the crucial elements of website creation is choosing a web host, the main function of which is to store...

Written by

Haley Osborne

7 MIN

The year 2020 spelt out in cut out paper and held in a hand

Updates

December 16, 2020

Every Adzooma Product Update from 2020: A Year in Review

We've compiled a list of all the Adzooma product updates from 2020 for you to read....

Written by

Adzooma

6 MIN

Microsoft

December 16, 2020

Claim $125 in Microsoft Search Advertising Spend with Our New Offer

Get $125 of search advertising spend on Microsoft Advertising when you sign up with $25. This exclusive deal is only available for new customers, read...

Written by

Danielle Strouther

5 MIN

Facebook, Google, Microsoft

December 14, 2020

How To Apply A Custom Automation Rule In Adzooma

Adzooma’s new automation feature is the most intelligent and advanced system on the market, and it’s easier to use than you might think. Learn how...

Written by

Danielle Strouther

15 MIN

Facebook, Google, Microsoft, Updates

December 14, 2020

And/Or Automations Have Arrived At Adzooma!

Create automation rules for your campaigns using And/Or conditions, so your accounts are protected and optimised no matter the situation. Like the entire Adzooma platform,...

Written by

Danielle Strouther

5 MIN

An illustration of a phone with a magnifying glass "searching" for content to represent SEO

December 10, 2020

What is SEO & How Does It Work?

In our beginner's guide to SEO, we show you how it works and how to use it to improve search visibility and user experience....

Written by

Danielle Strouther

13 MIN

Content

December 9, 2020

How to Use B.I.V.A. to Create Content

You need to be generating as much content as possible. Learn how the B.I.V.A. approach takes any 1 idea and multiplies the content output by...

Written by

HEARTLENT Group

10 MIN

Branding

December 8, 2020

The Value of Bespoke Animation & Branded Content

In this article, we explore the various ways animated video content can boost brand engagement and why it's so effective....

Written by

Content Creatures

8 MIN

December 4, 2020

How to Use Analytics for Better Lead Conversions

With the help of web analytics you can turn lead generation into lead conversion. Our guide shows you what tools you'll need and how to...

Written by

Haley Osborne

12 MIN

December 3, 2020

How a PPC Freelancer Achieved 1100% ROAS using Adzooma

Discover how freelancer Phil Bacon of Bacon Marketing increased conversions by 200% for an 1100% ROAS in just one month of using Adzooma for free....

Written by

Danielle Strouther

10 MIN

Google

November 27, 2020

How to Measure Lost Revenue in Google Ads Using R

Finding where you're losing revenue can be difficult but with R, you can plug any holes in your Google Ads campaign and save money....

Written by

Emma Lee

10 MIN

Microsoft

November 23, 2020

How To Target LinkedIn Users Through Microsoft Ads

Get the best return on your investment by targeting LinkedIn users through Microsoft Advertising. Here’s how to use the new feature....

Written by

Jess Kirkbride

10 MIN

Updates

November 23, 2020

Better Automation For You And Your Team

Change bids by a % and send notifications to your teammates when an automation rule fires. It’s time for another big update for Adzooma Automation....

Written by

Danielle Strouther