How To Use Microsoft Ads Demographic Targeting

How To Use Microsoft Ads Demographic Targeting

With demographic targeting, you can hone in on the right audience with your Microsoft Ads campaign. Here’s how to use it....
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Written by

Thomas Hampson

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9 MIN

Purna Virji

5 of The Best Microsoft Ads Experts in 2021

We looked at 5 of the best Microsoft Ads experts around including Purna Virji and John Lee and what makes them so influential....
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Written by

James Rooney

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7 MIN

microsoft audience network

A Guide To Microsoft Audience Network

Read our guide on Microsoft Audience Network and how it uses cutting edge AI to find the perfect audience for your Microsoft Ads campaigns....
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Written by

Will Haswell

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8 MIN

automation

How To Use Microsoft Ads Automation with Adzooma

Learn how to use automation with all features of Microsoft Ads including automated rules and bids, ad extensions, and scripts....
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Written by

Sophie Logan

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9 MIN

Microsoft COVID-19 May Trends Header Image

Latest Microsoft COVID-19 User Insights: May 2020

Discover what the latest search interests are during the COVID-19 pandemic, with Microsoft data shared exclusively with Adzooma....
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Written by

Danielle Strouther

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4 MIN

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How Effective Are Microsoft Ads Compared To Google Ads?

It’s been a while since Bing Ads became Microsoft Ads. But how effective is the platform in 2020 and how well does it compete with...
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Written by

David Sharpe

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9 MIN

A Roundup of COVID-19 Search Trends and Stats You Should Know

A Roundup of COVID-19 Search Trends and Stats You Should Know

We explore the COVID-19 data and search trends from Google and other sites as millions try to adapt to life in quarantine....
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Written by

Luke Davis

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9 MIN

Create New Campaigns Inside Adzooma

Product Update: Create New Campaigns Inside Adzooma

Save even more time by adding new ad groups, adverts and keywords to your campaigns without leaving the Adzooma platform....
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Written by

Danielle Strouther

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26 MIN

Hot topics

Bing Webmaster Tools Has New Features & A New Design

Bing Webmaster Tools has new and enhanced features to improve UX and offer a faster and cleaner UI. Here's everything you need to know....
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Written by

Jess Kirkbride

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3 MIN

How To Achieve PPC Success With KPI Trend Reporting

KPI trend reports give you an overview of your performance. Here's how useful they can be for your business....
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Written by

Luke Davis

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7 MIN

Microsoft Ads Label In Bing Search Blend With Organic

Microsoft quietly follows in Google's footsteps with a new Bing Search redesign. But the change has been met with criticism from marketers....
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Written by

Jess Kirkbride

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2 MIN

Who Are The Rivals To Google’s Search Engine Throne?

Google reigns supreme in the search engine market. But how popular are its rivals and can they narrow the gap?...
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Written by

Luke Davis

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20 MIN

Firefight Your Way To Success with our Best & Worst Performers Report

Finding exactly where to make changes in a PPC campaign is tough. Here's how to do it with a best and worst performers report....
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Written by

Amber Dawson

Microsoft is Testing Ads in WordPad in Windows 10

Microsoft's latest advertising experiment has appeared in WordPad, inviting users to try Microsoft Office apps instead....
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Written by

Jess Kirkbride

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2 MIN

Microsoft Advertising to Remove Average Position

Microsoft Advertising announced that it would sunset their use of average position from April so marketers could focus on more important metrics....
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Written by

Jess Kirkbride

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