software

Capterra vs. SourceForge: Which Is Best For Software Advertising?

Discover the benefits and differences of Capterra and SourceForge in our comparison guide for the best software advertising platform....
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Written by

Amber Dawson

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11 MIN

A Guide To Google Ads For Charities and Nonprofits

A Guide To Google Ads For Charities and Nonprofits

Are you a charity or nonprofit organisation looking to increase donations or increase brand awareness? Why not try Google Ads?...
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Written by

Rob Wass

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8 MIN

The Search Marketing Post-Lockdown Webinar with Adzooma

The Search Marketing Post-Lockdown Webinar with Adzooma

Adzooma hosted the Search Marketing Post-Lockdown webinar with We Are Search, to help marketers face new challenges after lockdown is over....
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Written by

Amber Dawson

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8 MIN

automation

How To Use Microsoft Ads Automation with Adzooma

Learn how to use automation with all features of Microsoft Ads including automated rules and bids, ad extensions, and scripts....
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Written by

Sophie Logan

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9 MIN

PPC spelt out in lettered wooden blocks

The Definitive Guide To PPC Management

PPC management is the process of overseeing, creating and managing PPC ad spend. Find out everything you need to know about it in our definitive...
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Written by

Danielle Strouther

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18 MIN

Microsoft COVID-19 May Trends Header Image

Latest Microsoft COVID-19 User Insights: May 2020

Discover what the latest search interests are during the COVID-19 pandemic, with Microsoft data shared exclusively with Adzooma....
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Written by

Danielle Strouther

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4 MIN

4 Effective Ways To Promote Your App

There's never been a better time to promote an app. Read about the 4 top digital marketing channels you should be using in our guide....
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Written by

Izaak Crook

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15 MIN

roadmap

How To Build A PPC Roadmap

Visualize your paid ads journey with a PPC roadmap. Find out what you need to achieve success and download our free template....
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Written by

James Rooney

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13 MIN

Someone holding an iPhone and using the Calculator app

PPC Budgeting: How To Do It The Smart Way

Budgeting is a crucial element of PPC management. Our guide will show you ways to save money, boost sales and profits....
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Written by

David Sharpe

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12 MIN

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A Guide To PPC Audience Targeting

Audience targeting is a great way to boost the performance of your PPC campaigns. Here are some tips and tactics to get you started....
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Written by

Ricki Gogna

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12 MIN

puneet vaghela

A Q&A with Puneet Vaghela – Head of Innovation at Adzooma

We spoke to Puneet Vaghela, Head of Innovation at Adzooma, and talked about his beginnings in search marketing and what he thinks the future holds...
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Written by

Adzooma

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21 MIN

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8 Best Google Adwords Training Courses of 2021

Improve your Google Ads skills with our selection of the 8 best courses, including Udemy, Google, and Lynda....
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Written by

Sophie Logan

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11 MIN

data dashboard

How To Use PPC Data To Improve Performance

Making sense of PPC data can be difficult. But with this guide, you can get a better understanding of your metrics and turn them into...
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Written by

Will Haswell

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9 MIN

Adzooma Launches New Partnership With PPC Protect

Adzooma Launches New Partnership With PPC Protect

We're celebrating our partnership with PPC Protect by offering an exclusive deal for their software. Here's what you can get....
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Written by

Jess Kirkbride

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5 MIN

A man holding two green apples

16 Best PPC Alternative Ad Networks to Google, Facebook, & Microsoft Ads

Need an alternative PPC network? Try our list of 16 networks outside the Big Three including Twitter, LinkedIn, and Reddit....
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Written by

Amber Dawson

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14 MIN