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    • Microsoft
    • PPC

    September 9, 2025

    From Discovery to Checkout: How to use Native Ads to Boost E-Commerce Conversions

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    5 MIN

    • Microsoft
    • PPC
    • Product updates

    September 1, 2025

    Drive More Sales: Two New Microsoft Ads Opportunities for Retail Campaigns

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    5 MIN

    • Google
    • Microsoft
    • PMAX
    • PPC

    August 21, 2025

    Performance Max Budgets & Bidding: How to Drive Growth from Day One

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    6 MIN

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Someone holding an iPhone and using the Calculator app

PPC Budgeting: How To Do It The Smart Way

Budgeting is a crucial element of PPC management. Our guide will show you ways to save money, boost sales and profits....
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Written by

David Sharpe

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12 MIN

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A Guide To PPC Audience Targeting

Audience targeting is a great way to boost the performance of your PPC campaigns. Here are some tips and tactics to get you started....
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Written by

Ricki Gogna

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12 MIN

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A Q&A with Puneet Vaghela – Head of Innovation at Adzooma

We spoke to Puneet Vaghela, Head of Innovation at Adzooma, and talked about his beginnings in search marketing and what he thinks the future holds...
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Written by

Adzooma

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21 MIN

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How Artificial Intelligence Influences Social Media

Artificial intelligence is an important part of modern life. But how does it influence social media and the way we use it?...
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Written by

Matt Hogan

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17 MIN

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8 Best Google Adwords Training Courses of 2021

Improve your Google Ads skills with our selection of the 8 best courses, including Udemy, Google, and Lynda....
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Written by

Sophie Logan

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11 MIN

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How To Use PPC Data To Improve Performance

Making sense of PPC data can be difficult. But with this guide, you can get a better understanding of your metrics and turn them into...
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Written by

Will Haswell

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9 MIN

Adzooma Launches New Partnership With PPC Protect

Adzooma Launches New Partnership With PPC Protect

We're celebrating our partnership with PPC Protect by offering an exclusive deal for their software. Here's what you can get....
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Written by

Jess Kirkbride

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5 MIN

Latest Google COVID-19 User Insights: 1st May 2020

Discover what latest Google search interests are during the COVID-19 pandemic, with data shared exclusively with Adzooma....
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Written by

Danielle Strouther

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4 MIN

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16 Best PPC Alternative Ad Networks to Google, Facebook, & Microsoft Ads

Need an alternative PPC network? Try our list of 16 networks outside the Big Three including Twitter, LinkedIn, and Reddit....
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Written by

Amber Dawson

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14 MIN

How Google Is Supporting SMBs & Charities During COVID-19

How Charities & Non Profits Can Get a $10,000 Google Ads Grant

Find out whether your organization is eligible for a Google Ads grant and how to claim it here....
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Written by

Amber Dawson

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7 MIN

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Latest Google COVID-19 User Insights: 23rd April 2020

Find out more about the latest Google search interests during the COVID-19 pandemic, shared exclusively with Adzooma....
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Written by

Luke Davis

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4 MIN

Exclusive Adzooma Offers Up For Grabs With Revolut

Adzooma Launches Partnership With Revolut

Adzooma has partnered with the fastest-growing FinTech in Europe to provide two exclusive offers for Revolut customers. Read on to find out more...
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Written by

Luke Davis

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5 MIN

5 Reasons To Ditch Your Brick-And-Mortar Business Bank Now via Revolut Business

5 Reasons To Ditch Your Brick-And-Mortar Business Bank Now

Online business banking is something to reconsider now more than ever. Here are 5 reasons why....
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Written by

Sarah Hiraki

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5 MIN

Top 13 Google Ads Experts of 2021

Check out our top 13 Google Ads experts and learn secrets you can use on your own campaigns....
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Written by

Phil Coleman

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13 MIN

The 6 Best Lead Gen Strategies for Startups

For startups, lead generation strategies need careful consideration and these 6 examples can turn leads into conversions....
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Written by

Amber Dawson

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23 MIN

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